A distribution strategy is the method by which a product reaches the customer. It includes everything from wholesalers to retailers to franchisers and any online platform. 80% of organizations believe that having an effective distribution strategy makes all the difference in being cost-effective and increasing overall profits.
Deciding on a distribution strategy depends on the kind of product or service the business deals with. A robust strategy minimizes the number of halts a product makes before reaching the final customer.
A distribution plan helps companies in ensuring that their goods reach their customers on time. This strategy is essential for any organization that wishes to succeed and stay competitive in the industry. For this reason, slideteam has curated the top 10 distribution plan templates that provide you with a framework and structure to assist you in drafting a robust plan.Â
Types of Distribution Strategies
- Direct Distribution: In this kind of distribution strategy, the manufacturer directly sells the product to the final customer. One company which follows this kind of distribution plan is Amway. Amway uses a multi-level marketing plan and chooses to sell products directly to their customers.
- Indirect Distribution: This long distribution strategy includes multiple steps. From the production of the product, it goes to a C&F specialist and distributor, who then pass it on to the retailer and the final customer. Electronic companies like Sony or Samsung and most clothing brands use this distribution plan.Â
- Intensive Distribution: In this strategy, the business uses as many distribution channels as possible. Here, the size of the channel doesn't matter. It leads to high visibility and increased sales and revenue. An example of this distribution plan is Pepsi. It is found in a high-end supermarket, gas stations, public places, and vending machines alike.Â
- Exclusive Distribution: This distribution plan is utilized by any brand with high brand value and a region-based customer base. Brands like Louis Vuitton and Mercedes, which have high-end products and upper-economic-class customer bases, use this strategy.Â
SlideTeam’s PowerPoint templates are a perfect fit for any distribution channel and for any product. These pre-designed templates are 100% customizable and editable. With their custom-ready structure, these PowerPoint slides make comprehension of data easier with graphs,tables, charts, and graphics.Â
Let’s exploreÂ
Template 1: Distribution Plan Strategy Manufacturer Wholesaler & Retailer
This PowerPoint Slide describes the complete distribution plan approach, including the roles and responsibilities of manufacturers, wholesalers and retailers. It outlines effective supply chain management, inventory control and collaborative arrangements to ensure a smooth product supply from manufacturing to reaching the end consumer, resulting in market penetration and profitability. This template includes a flowchart showcasing how the product moves from the manufacturer to the wholesaler and ultimately to the retailer. Still, in some cases, the product is delivered directly to the retailer from the manufacturer.
Template 2: Distribution Channels Strategy
This informative template illustrates the vital elements of the channel strategy. It explains the process of reaching customers efficiently by covering all the aspects like direct sales, involvement of middlemen, and digital platforms. This PowerPoint Slide displays an appealing visual showcasing a flow initiated by the manufacturer and divided into three channels. Channel 1 is a direct sale to the customer by the manufacturer. Channel 2 involves a one-time middleman delivering the products to the final consumer. Lastly, channel 3 includes a distributor, a 2 Tier partner and the final consumer. Get this now!
Template 3: Sales and Distribution Strategy Action Plan Schedule
This PowerPoint Slide showcases important strategies for reaching goals and objectives and increasing operational adaptability. The template features detailed information on sales and distribution strategies. It also includes action plans, responsible authorities, and the start and due dates of the tasks. This information is presented through a visually appealing image, resulting in better comprehension and understanding of the information. It helps in organizing the steps required to execute sales and distribution strategies effectively.
Template 4: Channel Strategy Marketing and Distribution
This PowerPoint Deck explains successful ways to distribute and promote products. It offers an overview of channel selection, marketing methods, and distribution strategies, allowing for easy communication of complete ways to reach targeted audiences. This PPT Template bundle in 61 slides on the roles of channel marketing manager, channel marketing planning, roles of channel support specialist, channel sales numbers, launch plan, sales by region, buyer’s journey, financial highlights and more. Get this now!
Template 5: Distribution Strategies for Increasing Sales
This PowerPoint Deck showcases the required tactics to increase sales through coordinated distribution channels. It offers insights on expanding distribution networks, developing partnerships and improving logistics to help businesses increase sales successfully. This PowerPoint template, which is 56 slides long, highlights strategies to increase sales and revenue. It offers distribution strategies based on product and customer type. This PPT deck includes slides on an overview of current business performance, planning of new distribution channels for high sales growth, implementation of intensive distribution strategy, and more. Get this now!
Template 6: Distribution Channel Strategy
Methods like direct sales, intermediaries, and digital platforms for optimal product distribution in diverse markets are important elements of any distribution channel strategy. This PPT Deck in 26 slides illustrates the distribution channel effective strategy framework, product positioning of the clothing business, product division, E-commerce product distribution channel strategy, software and hardware product distribution channel strategy, etc. In today’s competitive world, a good Distribution Channel Strategy is essential for companies to reach their customers. It ensures regular product availability, more market reach and meeting customer expectations. Get this now!
Template 7: Content Distribution Strategy
A Content Distribution Strategy involves developing and executing methods to distribute content effectively across multiple channels. It involves selecting the right platforms, optimizing content for each channel and scheduling distribution to deliver to target audiences. This PowerPoint Template bundle in 21 slides highlights the distribution model, basic details of content distribution, distribution plan with timeline, distribution matrix, and more. This PPT Template includes icon slides and additional slides on about the company, mission and vision. Developing effective strategy maximizes the content’s visibility, which results in brand awareness and the achievement of the desired goals.Â
Wrapping Up
Distribution strategy is an important element for the growth of any business. An effective distribution strategy mainly depends on the 7 Ps of marketing: product, price, place, promotion, positioning, package, and people. If you don't have a robust strategy in hand, your revenue, sales, and customer satisfaction will be a blow. Using these PowerPoint Templates will save you from any backend troubles related to inventory, warehouse management and overspending. It provides you with a much-needed headstart for drafting an effective strategy.Â
PS: According to recent studies, 34% of businesses face distribution challenges due to poorly structured agreements. But fear not! SlideTeam has curated the Top 7 exclusive distribution agreement templates with a clear framework and user-friendly formats. Â