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What is Twitter?
Twitter, a social media platform established in 2006, is now widely used due to the posts it makes on the Internet and in other media, which are referred to as tweets. Twitter is a microblogging and social networking service owned by an American company on which users post and interact. Although it is most recognized for the news-breaking tweets sent out by politicians and celebrities, it also gives millions of users a place to express their ideas, engage in conversation, shares material, and read breaking news. The site itself is free to use for both private users and commercial users. After creating an account, a user can post messages (or "tweets") up to 280 characters long as well as up to 2,400 times per day. These tweets are automatically forwarded to followers in a feed that is continuously updated. Let's understand Twitter Company Profile
Twitter Revenue Breakdown
Based on Twitter's FY 2021 ended Dec. 31, 2021
Twitter has a single reporting structure and operating unit. However, the business does divide its revenue into two groups in its financial reporting: advertising services and data licensing and other.
What is Twitter good for?
Twitter allows users to discover stories regarding today's biggest news and events, follow people or companies that post content they enjoy consuming, or simply communicate with friends. PR groups and marketers can also use Twitter to engage their audience and raise brand awareness.
Twitter's Recent Developments
Twitter announced on April 25, 2022, that Elon Musk, the founder and CEO of Tesla Inc. and the richest man in the world, will purchase the firm for $44 billion. The company will become privately held after the transaction, which is anticipated later in 2022. Each share of Twitter that is owned by an investor will be exchanged for $54.20 in cash.
SlideTeam offers a finished PowerPoint for Twitter's company profile. Reduce work busyness, save effort and time. Just download the company profile ppt and you are good to go. Below are some of the important slides to include in your Twitter company profile.
Slide 1: Executive summary
This slide represents the executive summary of Twitter which includes a company overview (founded date, CEO, headquarters, website, ticker symbol, etc.). It also covers the management team and facts & figures.
Highlight the main facts & figures including annual revenue, total shareholder’s equity, total assets, and EBITDA to showcase to the clients about the main numbers of the company.
Mention the name of the founder of the company and the main management team with their designation and also add their image to instantly draw their attention.
Slide 2: Company Introduction
The Company Introduction slide focuses on the company introduction which includes a Twitter overview, specialty, funding raised, etc. It also provides details such as mergers & acquisitions, offices, employee count, etc.
Under overview you can mention:
- Social networking platform connects users to people, information, ideas, views, and opinions through mobile devices and the Internet.
- Enables users to send and read messages called ‘’tweets’’ of no more than 280 characters.
- It is also used as a marketing tool by businesses.
Highlight the key statistics of a company like the number of offices across countries, number of employees, global partners, and active users in the US.
Slide 3: Twitter Global Presence
This slide showcases the global presence of Twitter which includes offices in North America, Europe, the Middle, East and Africa, Asia Pacific, and Latin America.
Highlight the number of offices in each country and also mention the cities in which the company has its branch.
This slide will make an impact on stakeholders’ and clients’ minds regarding the growth and expansion of the company.
Slide 4: Business model
This slide displays the business operations and revenue generation framework by illustrating the key insights such as key partners, key activities, key resources, channels, customer segments, revenue streams, etc.
Furthermore, one can exhibit key elements related to the business model canvas. Consequently, the cost structure includes research & development costs, Platform maintenance, taxes, operation costs, etc. Likewise, channels for Twitter company can be on websites, social media pages, Twitter lite for regions with slow internet, etc. The revenue stream Promoted tweets, promoted accounts, etc.
Slide 5: Monetizable daily active users & growth rate
This slide focuses on Twitter’s monthly daily active users and growth rate for three years. It shows the increase in the number of users quarter after quarter.
In the form of a bar graph, showcase the daily active users & also showcase the growth rate to grab the audience’s attention.
Further, you can highlight the major key insights of the slide like Twitter’s monetizable daily active users have increased from186 MM in Jul 20 to 238 MM in Jul22.
Slide 6: Leading countries based on Twitter users
This slide covers the leading countries based on the number of active users of Twitter which shows the United States, Japan, India, Brazil, Indonesia, the UK, Turkey, Saudi Arabia, etc.
Showcase the number of active users of Twitter in each country in the form of a bar graph. Also, highlight the key insight of the slide like the United States being a leading country that accounts for the highest number of Twitter users i.e.76.9 MM, etc.
Slide 7: Revenue breakdown by service & geography
This slide showcases the revenue split by services such as advertising services, data licensing & others. It also covers revenue breakdown by geography, including the US, Japan, and the rest of the world.
Insert a pie chart and showcase the revenue split by service as well as the revenue split by geography. Mention the key insight of each revenue breakdown under the pie chart to make it easily understand the audience about it.
This 100% ready-to-use Twitter Company Profile PPT will come in handy.
Slide 8: EBITDA
Earnings before interest, taxes, depreciation, and amortization (EBITDA) is a widely used measure of core corporate profitability. EBITDA is calculated by adding interest, tax, depreciation, and amortization expenses to net income.
This slide represents the earnings before interest, taxes, depreciation, and amortization of Twitter for the last five years from 2018 to 2022 which shows changes in EBITDA margin year after year.
Insert a bar graph, highlighting the EBITDA in US dollars, along with their key insights for the last five years.
Slide 9: Competitive Analysis
This slide covers the competitive assessment of Twitter on the basis of founded year, total active users, and annual revenue for2021 which shows Twitter ranking as 16th most popular social networking worldwide.
Compare Twitter with its major rival companies like Facebook, Instagram, Snapchat, and LinkedIn. Basis of comparison is the founded year and the number of active users as per 2022 status.
Showcase the revenue generated by each rival company in the form of a bar graph in US $. Also, mention the key highlights of the analysis in the slide.
You can download this Twitter Company Profile Template to make your work hassle-free.
Slide 10: SWOT Analysis
SWOT Analysis helps in identifying and analyzing internal strengths and weaknesses and external opportunities and threats that shape current and future operations and help develop strategic goals.
This slide focuses on Twitter Company’s strengths, weaknesses, opportunities, and threats. SWOT evaluate the competitive position of the company which includes a strong product portfolio, feature enhancement, etc.
Further, mention the strength of the company in bullet forms like 238 MM monetizable daily active users in 2022 . Strong product portfolio through 69 notable acquisitions, and the Availability of innovative features. Such as hashtags, retweets, etc. Similarly mention the weakness, threats, and opportunities of the company.
Slide 11: Future Financial & Platform Refining Plans
This slide covers the future financial and platform refining plans of Twitter which includes expanding the workforce, increasing revenue, introducing new features & functions, etc.
To grab the attention of the audience & clients mention your future financial plan like Reaching 931 million users by 2028, and hiring 3,600more employees to reach 11.072 counts by 2025. Highlighting the other plan in the slide will give a broad perspective to your client about the company. Download this ready-to-use Twitter Company Profile PowerPoint now!
Summary
SlideTeam has a pool of research analysts, content curators, and designers to design a customized Twitter company profile that reflects your ideas and increases your chances of nailing a positioning candidate.
Purchasing a membership gives you access to his original 10 company and industry-specific company profile presentations.
Membership is only $49.99.
Do you have any questions?
Feel free to contact our PPT experts at 408-659-4170 or [email protected]. We will reply to you within 12 hours. Get a free product demo!
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