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Vision statement for new product development

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Presenting this set of slides with name Vision Statement For New Product Development. This is a four stage process. The stages in this process are Target Group, Needs, Product, Value. This is a completely editable PowerPoint presentation and is available for immediate download. Download now and impress your audience.

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Content of this Powerpoint Presentation

Description:

The image is a PowerPoint slide titled "Vision Statement for New Product Development." It serves as a structured template for defining the vision of a new product by addressing four key areas: Target Group, Needs, Product, and Value.

1. Vision Statement: 

Central to the diagram, this is likely where the overarching vision or goal for the new product is succinctly stated.

2. Target Group: 

Identifies the intended customers, including their characteristics and roles, to tailor the product effectively to their needs.

3. Needs: 

Lists the specific issues or requirements the product aims to address, highlighting how it will create value for the target group.

4. Product: 

Describes the practical aspects of the product, such as its feasibility and the value it will provide.

5. Value: 

Focuses on the competitive advantage the product offers, which could be innovation, cost-effectiveness, or superior performance.

Use Cases:

This slide is useful for a variety of industries that focus on product development and innovation:

1. Technology:

Use: Outlining new software or hardware offerings.

Presenter: Product Manager

Audience: Investors, internal development teams

2. Pharmaceuticals:

Use: Crafting vision for new drug development.

Presenter: Research & Development Lead

Audience: Stakeholders, research scientists

3. Automotive:

Use: Presenting the concept for a new vehicle model.

Presenter: Design Chief

Audience: Executives, engineering teams

4. Consumer Electronics:

Use: Defining the future of home or personal devices.

Presenter: Innovation Director

Audience: Marketing team, R&D department

5. Fashion:

Use: Setting the direction for a new clothing line.

Presenter: Creative Director

Audience: Designers, brand managers

6. Food and Beverages:

Use: Introducing a new food product or drink concept.

Presenter: Product Development Chef

Audience: Marketing specialists, culinary team

7. Financial Services:

Use: Planning a new financial product or service.

Presenter: Strategy Officer

Audience: Financial analysts, product development team

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