Types of public relations strategy
Identify intermittent actions with our Types Of Public Relations Strategy. Bring about consistency of effort.
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Presenting this set of slides with name Types Of Public Relations Strategy. This is a two stage process. The stages in this process are Guided By Marketing Objectives, Dictated By External Influences. This is a completely editable PowerPoint presentation and is available for immediate download. Download now and impress your audience.
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Content of this Powerpoint Presentation
Description:
The image is a PowerPoint slide titled "Types of Public Relations Strategy." It illustrates two different approaches to PR:
1. Proactive PR Strategy:
This is symbolized by a gear icon, indicating a strategic and planned approach. The strategy is guided by marketing objectives to publicize the company and brand.
2. Reactive PR Strategy:
Depicted with an alarm icon, suggesting a response to external events. This strategy requires defensive measures.
Each strategy type has a bubble with space for additional text, allowing for customization with specific details.
Use Cases:
This slide can be adapted for presentations across various industries that require strategic communication planning:
1. Corporate Sector:
Use: Crafting image and brand management strategies
Presenter: PR Manager
Audience: Corporate communication teams
2. Healthcare:
Use: Managing public health information and crisis communication
Presenter: Communications Director
Audience: Healthcare providers, public health officials
3. Government:
Use: Structuring public information campaigns and emergency response
Presenter: Public Affairs Officer
Audience: Public service employees, media
4. Non-Profit:
Use: Building awareness campaigns and responding to public inquiries
Presenter: Advocacy and Outreach Coordinator
Audience: Volunteers, donors
5. Technology:
Use: Announcing new tech initiatives and handling tech crises
Presenter: Tech PR Specialist
Audience: Tech community, media outlets
6. Entertainment:
Use: Promoting artists and productions, managing reputations
Presenter: Entertainment Publicist
Audience: Media, fans
7. Tourism:
Use: Promoting destinations and addressing tourism-related issues
Presenter: Tourism PR Executive
Audience: Travel agencies, general public
Types of public relations strategy with all 2 slides:
Bring about consistency of effort with our Types Of Public Relations Strategy. Identify intermittent actions.
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