Starbucks Marketing Strategy A Reference Guide For Brands Strategy CD

Slide 1: This slide represents Starbucks Marketing Strategy: A Reference Guide for Brands.
Slide 2: This is an Agenda slide. State your agendas here.
Slide 3: The slide displays Table of contents for presentation.
Slide 4: The slide continues Table of contents.
Slide 5: This slide showcases brand overview of Starbucks.
Slide 6: This slide depicts overall portfolio and brand presence of Starbucks Coffee.
Slide 7: This slide displays comparative assessment of Starbucks with major competitors.
Slide 8: This slide highlights SWOT analysis of Starbucks’ marketing efforts which can help guide related companies.
Slide 9: The slide shows Title of contents further.
Slide 10: This slide demonstrates generic segmentation, targeting and positioning (STP) overview of Starbucks with mind map.
Slide 11: This slide showcases demographic segmentation techniques of Starbucks coffee stores.
Slide 12: This slide depicts geographical segmentation techniques of Starbucks coffee stores.
Slide 13: This slide contains psychographic segmentation techniques of Starbucks coffee stores.
Slide 14: This slide presents behavioral segmentation techniques of Starbucks coffee stores.
Slide 15: The slide represents another title of contents.
Slide 16: This slide showcases Starbucks’ customer onboarding process which can help other companies provide seamless consumer experience.
Slide 17: This slide displays Starbucks Rewards mobile app program which can potentially help companies build customer loyalty.
Slide 18: This slide introduces Starbucks’ mobile app and rewards technique which can potentially help corporates build repeat purchase rates.
Slide 19: This slide showcases how can customers benefit from point accruals ultimately leading to higher store sales.
Slide 20: This slide presents Starbucks virtual experience campaign “odyssey” which helps brands increase customer outreach.
Slide 21: The slide again displays title of contents.
Slide 22: This slide shows product placement which can help brands create impulse purchases on their products.
Slide 23: This slide displays scent marketing strategy which can help coffee brands evoke consumer emotions.
Slide 24: This slide showcases personalized marketing techniques which can help coffee stores build consumer engagement.
Slide 25: This slide exhibits furniture placement technique “community tables” for building customer satisfaction.
Slide 26: The slide contains Title of contents whih is to be discussed further.
Slide 27: This slide provides red cups contest which can potentially impact stores in getting more customer footfall.
Slide 28: This slide renders spread the cheer campaign which can help identical brands improve customer engagement.
Slide 29: This slide highlights meet me at Starbucks campaign which can potentially impact stores in getting more customer footfall.
Slide 30: This slide shows pumpkin spice latte which can potentially impact stores in getting more customer footfall in seasons.
Slide 31: The slide also depicts Table of contents.
Slide 32: This slide shows TikTok marketing strategy which can be followed by related brands.
Slide 33: This slide highlights YouTube Shorts marketing strategy which can be followed by related brands.
Slide 34: This slide demonstrates Instagram marketing strategy which can be followed by related brands.
Slide 35: This slide shows Snapchat marketing strategy which can be followed by related brands.
Slide 36: The slide displays another title of contents.
Slide 37: This slide displays Ariana Grande’s collaboration with Starbucks coffee which can be referred by identical companies.
Slide 38: This slide showcases social campaigns implemented by Starbucks which can help identical companies gain recognition.
Slide 39: This slide highlights mobile app strategy by Starbucks which can help identical companies gain customer experience.
Slide 40: This slide introduces mobile app strategy by Starbucks which can help identical companies gain customer experience.
Slide 41: This slide highlights major charity initiatives by Starbucks which can help identical companies gain social recognition.
Slide 42: The slide renders title of contents further.
Slide 43: This slide highlights product mix analysis of Starbucks which can give identical companies ideas to improve their portfolios/offerings.
Slide 44: This slide showcases pricing mix analysis of Starbucks which can give identical companies ideas to improve their price models.
Slide 45: This slide represents place mix analysis of Starbucks which can give identical companies ideas to improve their locational strategies.
Slide 46: This slide continues place mix analysis of Starbucks which can give identical companies ideas to improve their locational strategies.
Slide 47: This slide shows promotion mix analysis of Starbucks which can give identical companies ideas to improve their marketing strategies.
Slide 48: The slide contains another Title of contents.
Slide 49: This slide highlights Starbucks reinvention plan for fostering business growth.
Slide 50: This slide contains Starbucks reinvention plan for fostering business growth.
Slide 51: This slide describes Starbucks strategy to grow revenues through store optimization.
Slide 52: This slide represents Starbucks planet positive future and sustainability initiative.
Slide 53: This slide shows all the icons included in the presentation.
Slide 54: This slide is titled as Additional Slides for moving forward.
Slide 55: This is About Us slide to show company specifications etc.
Slide 56: This is Our Team slide with names and designation.
Slide 57: This slide shows Post It Notes. Post your important notes here.
Slide 58: This slide provides 30 60 90 Days Plan with text boxes.
Slide 59: This slide showcases Magnifying Glass to highlight information, specifications etc.
Slide 60: This slide presents Roadmap with additional textboxes.
Slide 61: This is a Thank You slide with address, contact numbers and email address.