Reluctance As A Buyers Negotiation Tactic Training Ppt

This slide explains Reluctant Buyer and Seller as a negotiation tactic used by the buyers. Sometimes the buyer and seller both can be reluctant in terms of their offerings. In most cases, the buyers are found to be more reluctant. For example, a person comes to buy a laptop bag from your shop. He states that his experience with you has not been good to date, but if you can offer him a better deal, he could purchase the bag from you. Also a person can say they prefer a local buyer, but if you offered them lower prices, they would purchase from your store. The Reluctant seller can look for excuses to charge extra for his offerings. The most common example of this is a home tutor delaying his job, saying that the location is too far for him to come. But if you can offer extra payment for distance, he can accept the deal.