Marketing Management Process Powerpoint Presentation Slides

Slide 1: This slide introduces Marketing Management Process. State Your company name and begin.
Slide 2: This slide shows Content of the presentation.
Slide 3: This slide presents Capture Marketing Insights describing- Gathering Information & Scanning the Environment, Conducting Marketing Research & Forecasting Demand.
Slide 4: This slide displays PESTEL Analysis describing- Economics, Legislation, Society, Technology, Environment, Politics.
Slide 5: This slide represents SWOT Analysis describing- Strengths, Weaknesses, Opportunities, Threats.
Slide 6: This slide showcases Global Market Potential Graphical Format with maps to describe Market Size and Growth Size of different countries.
Slide 7: This slide shows Global Market Potential Tabular Format with categories as region, market analysis, years and CAGR.
Slide 8: This slide presents Market Survey Insights with related icons and text boxes to show information.
Slide 9: This slide displays Market Opportunity Analysis describing- Is It Profitable? Can Benefit Convince Target Markets? Can Target Markets Be Reached With Cost Effective Media & Trade Channels? Possess Resources To Deliver Benefits? Are Benefits Better Than Competitors?
Slide 10: This slide represents Connect with Customers describing- Creating Customer Value and Loyalty, Analyzing Consumer Market, Analysing Business Markets, Identifying Market Segments & Targets.
Slide 11: This slide showcases Creating Customer Value describing- Understand the marketplace, customer needs and wants, Design a customer driven marketing strategy, Construct an integrated marketing programme, Build profitable relationships and create delight, Capture Value From Customers And Build Customer Relationship.
Slide 12: This slide shows Creating Customer Loyalty with- Recognition Program, Rebate Program, Bonus Points, Loyalty Programs.
Slide 13: This slide presents Customer Purchase Stages describing- Initial Consideration, Active Evaluation, Closure.
Slide 14: This slide displays Moderating Effect on Consumer Decision Making with SMS / text message ad, Video game advertising, Online review by someone you do not know, An endorsement from an online personality, Recommendation from within your social media circle, Recommendation from within your social media circle. Television ads
Slide 15: This slide represents Medium that Influence Purchase Decision in mature and developing markets.
Slide 16: This slide showcases Analysing Business Situation with- Funds Available, Service Available, Major Competitors, Market Trend, Target User, Market Size.
Slide 17: This slide shows Consumer Market Segmentation describing- Geographic, Demographic, Behavioral and Psychographic factors.
Slide 18: This slide presents Business Market Segmentation describing- Operating Variable, Demographics, Purchasing Approaches, Personal Characteristics, Situational Factors.
Slide 19: This slide displays International Market Segmentation describing- Segmentation is done on the basis of the mentioned parameters, you can fill in the details as per the requirements Geographic, Cultural, Economic, Political-Legal.
Slide 20: This slide represents Build Strong Brands with- Creating Brand Equity, Crafting Brand Positioning, Develop Strategic Positioning, Dealing with Competition.
Slide 21: This slide showcases Create Brand Equity with- Brand Loyalty, Brand Awareness, Perceived Quality, Brand Associations, Other Proprietary Assets.
Slide 22: This slide shows Crafting Brand Positioning describing- How The Brand Makes Me Look, What The Product Does For Me, How The Brand Makes Me Feel, How I Would Describe The Product.
Slide 23: This slide presents Brand Positioning Framework describing- What Customers Want, What You Have To Offer, What Competition Has To Give.
Slide 24: This slide displays Develop Strategic Positioning with- Differentiation, Comprehensive Cost Leadership, Focus on Priorities, Superior Quality, Moderate Prices, Customer Value.
Slide 25: This slide represents Competitive Analysis describing- Company & Product, Target Customers, Price, Value Proposition, Key Benefits.
Slide 26: This slide showcases Market Competitiveness- Ratings with Key success factors, competitor ratings etc.
Slide 27: This slide shows Market Competitiveness- Score with Key success factors, weighted score, ratings etc.
Slide 28: This slide presents Shape the Market Offerings with- Setting Product Strategy, Designing & Managing Services, Developing Pricing Strategies & Program.
Slide 29: This slide displays Setting Product Strategy describing- Key Attributes Of Your Product / Solution, Price Positioning, Market Position, Business Model.
Slide 30: This is another slide on Setting Product Strategy describing- Customers, Channels, Audience.
Slide 31: This is another slide on Setting Product Strategy describing- External Activities, Tools For Customers, Tools For Internal Audience.
Slide 32: This slide shows Designing & Managing Services describing- Survival, Maximum Current Profit, Maximum Market Share, Product-Quality Leadership, Maximum Market Skimming.
Slide 33: This is another slide on Designing & Managing Services describing- Market Skimming, Value Pricing, Loss Leader, Psychological Pricing, Competitor Pricing, Predatory Pricing, Cost-plus Pricing, Penetration Pricing, Contribution Pricing.
Slide 34: This slide presents Developing Pricing Strategies and Programs with imagery and text boxes to show information.
Slide 35: This is another slide on Developing Pricing Strategies and Programs with categories as- Basic, Pro, Advanced, Business, Platinum.
Slide 36: This is another slide on Developing Pricing Strategies and Programs with- Business Plan, Private Plan and Mega Plan.
Slide 37: This is one more slide on Developing Pricing Strategies and Programs with basic and premium pricing options.
Slide 38: This slide displays Deliver Value describing- Manage Channel Partner, Managing Retailing, Wholesaling, & Logistics.
Slide 39: This slide represents Manage Channel Partner with- Face-to-Face & WebEx Training, Channel Flash Email Newsletter, Video Library.
Slide 40: This is another slide to Manage Channel Partner with related imagery and text boxes.
Slide 41: This slide showcases Manage Channel Partner in a tabular form with categories as product/ service, pricing etc.
Slide 42: This slide shows Managing Retailing, Wholesaling, & Logistics with- Supply, Distribution & Warehousing, Manufacturing, Retail, Consumer.
Slide 43: This slide presents Managing Retailing, Wholesaling, & Logistics describing- Complete Previous Expenditure Records & Volumes, Expenditure Divided by Items & Sub Items, Expenditure by the Supplier, Expenditure by Division , Department or User, Future Demand Projections or Budgets.
Slide 44: This slide displays Communicate the Value describing- Designing & Managing Integrated Marketing Communications, Marketing Reach by Channels.
Slide 45: This slide represents Designing and Managing Integrated Marketing describing- Print Ads, Online Advertising, Trade Fairs, Tele Marketing, Referrals, Direct Mail, Canvassing.
Slide 46: This slide showcases Marketing Reach by Channels with online and offline marketing.
Slide 47: This is another slide on Marketing Reach by Channels describing- Tele Marketing, Emails, Online Media, Print Ads, Referrals, Trade Fairs.
Slide 48: This slide shows Create Successful Long-term Growth with- Introducing New Market Offerings, New Product Detailed Overview, Tapping into Global Markets.
Slide 49: This slide presents Introducing New Market Offerings describing Idea and product details.
Slide 50: This slide displays New Product Detailed Overview describing- Strategic, Product Advantage, Market Attractiveness, Synergies, Technical Feasibility, Profitability Analysis.
Slide 51: This slide represents Tapping into Global Markets with maps and related text.
Slide 52: This slide is titled as Dashboard and KPIs. You can modify it as per requirements.
Slide 53: This slide showcases Marketing Management Dashboard with pie charts, line graphs, bar graphs etc to show information and campaign spendings.
Slide 54: This is another slide presenting Marketing Management Dashboard describing- total spendings, conversions, cost per conversion, conversion rate etc.
Slide 55: This is another slide representing Marketing Management Dashboard with line, bar and pie charts to show information.
Slide 56: This slide shows Marketing Management Dashboard with visits, average session duration, bounce rate, page views etc.
Slide 57: This slide presents Marketing Management Dashboard describing ROI on different marketing channels which includes Display, Organic, Paid and referral.
Slide 58: This slide displays Marketing Management KPI Metrics with objectives as- awareness, engagement, lead generation, customer support etc.
Slide 59: This is another slide with Marketing Management KPI Metrics describing- KPI, activities, metrics etc.
Slide 60: This slide reminds about a 15 minutes break.
Slide 61: This slide displays Marketing Management Icons.
Slide 62: This is another slide continuing Marketing Management Icons.
Slide 63: This slide is titled as Additional Slides for moving forward.
Slide 64: This is Meet Our Team slide with names and designation.
Slide 65: This is a Financial slide. Show your finance related stuff here.
Slide 66: This is Our Mission slide with imagery and text boxes.
Slide 67: This is Our Goal slide. State your important goals here.
Slide 68: This is Blub Or Idea slide to state a new idea or highlight specifications, information etc.
Slide 69: This slide displays Magnifying Glass with text boxes to show information.
Slide 70: This slide displays Donut Pie Chart with data in percentage.
Slide 71: This slide shows Clustered Bar Chart with three products comparison.
Slide 72: This slide presents Area Chart with three products comparison.
Slide 73: This is a Thank You slide with address, contact numbers and email address.