Effective Sales Prospecting Techniques Training Ppt

Slide 1

This slide depicts the methods of sales prospecting. It emphasizes that the sales team employs many sales prospecting methods while prospecting for new customers. Cold email, cold calling, social media, webinars, referrals, and events are some of the methods mentioned.

Slide 2

This slide discusses cold email in the context of sales prospecting. It emphasizes that cold email is the most cost-effective and efficient method of sales prospecting, and it is many sales teams' first choice for reaching out to prospects. It also mentions that salespeople can create customized messages and explain how their product/service can solve their customers' problems.

Slide 3

This slide discusses cold calling in the context of sales prospecting and mentions that cold calling is the first time you call a prospect. While email is a great first point of contact for sales prospects, nothing surpasses the power of a cold call in shaping prospects' perceptions of your product and company.

Slide 4

This slide explains social media in the context of sales prospecting. It highlights that the average person spends about two hours and twenty minutes daily on social media. It also states that if prospects post about their needs and what is important to them on social media, the salesperson should be present there too.

Slide 5

This slide describes webinars in terms of sales prospecting. It highlights that webinars are an excellent way to target audiences and build prospect databases. It also mentions that the high-quality prospects are generated by the rich content delivered by the speakers in the webinars.

Slide 6

This slide describes referrals in terms of sales prospecting. It emphasizes that referrals significantly impact a consumer's purchasing decision and that existing customers are a great source of referrals. It also mentions that businesses must ensure every salesperson strives for referrals after each sale.

Slide 7

This slide describes events in terms of sales prospecting. It highlights that events, as a sales prospecting method, allows face-to-face interactions with potential customers in one location. It also mentions that industry events can help with network building. Even if the attendees do not require your product or service, they may be able to refer someone who does.