Negotiation Phase Of SPANCO Sales Process Training Ppt
This slide explains the negotiation phase of the SPANCO sales process and emphasizes that negotiation is a critical stage of the sales cycle because it can make or break a sale. Bargaining on product or service features, pricing, and so on begins at this stage. The salesperson must also consider his profit margin and which product would be most beneficial to the customer. By this point, the salesperson should be familiar with the competitors products and details.
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