Gap Selling A Sales Methodology Training Ppt
This slide discusses gap selling, a sales methodology. It highlights that gap selling is a technique that emphasizes the gap between a prospects current business and where they want it to be. Its underlying premise is based on problem-solving rather than product sales. It also mentions that prospects are prioritized by sales representatives who use gap selling. They thoroughly understand the business, issues, and, most importantly, the goals of a potential customer.
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