Developing A Database In Lead Generation Process Training Ppt
This slide discusses the development of a lead generation database during the lead generation process. It emphasizes that many people believe that the lead generation process ends with the generation of leads, and that is where the most crucial part comes in. Lead generation pointless unless an organization can adequately handle those leads. It also highlights the importance of creating a database for leads so that they can be studied, filtered, and segmented. An automated system is the best option if they want to nurture their leads for the best possible results.
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