Mastering The Art Of Customer Follow Up In Sales Training Ppt

Slide 1

This slide highlights some techniques for following up with customers. Salespeople can follow-up by using methods like segmenting their leads, responding in a timely manner, nurturing the leads with useful content, tracking and personalizing their communication

Slide 2

This slide talks about the importance of using various methods for following up with customers. Salespeople should try and use a variety of ways to engage with their clients as prospects vary widely in the preference for mode of communication.

Slide 3

This slide talks about the importance of segmentation of leads for following up with them. Different leads require different levels of persuasion or engagement depending on how the lead came to you and their sales intent. Some may be hot and ready to close, while others need more warming.

Slide 4

This slide discusses responding to leads in a timely manner while following up with customers. It is essential to respond to your leads with a thank you mail or call within 12 - 24 hours of their coming in. 

Slide 5

This slide talks about the importance of nurturing your leads while following up with them. It is essential to provide value with all your follow-ups. You should also provide them with relevant blogs or articles, helpful facts & figures, and downloadable guides. You can also notify them about any special offers.

Slide 6

This slide talks about the importance of tracking your communications while following up with customers. You need to maintain a record of all your communications as it offers you insights that can help you improve your following up process.

Slide 7

This slide talks about the importance of using personalization as a way of following up with customers. Personalization can go a long way while following up with leads. You can customize your correspondence by including the recipient’s name in emails and sending them information that is relevant to them.