Hospitality And Tourism Marketing Strategies For Tourism Marketing MKT CD V

Slide 1: This is the cover slide of Hospitality and Tourism Marketing Strategies for Tourism Marketing.
Slide 2: This is the Agenda slide of Hospitality and Tourism Marketing Strategies for Tourism Marketing.
Slide 3: This is the TABLE OF CONTENTS for hospitality and tourism marketing strategies for tourism marketing
Slide 4: This is the introduction slide.
Slide 5: This slide showcases the introduction about tourism marketing. It includes its benefits such as business promotion, customer attraction, brand awareness and revenue generation.
Slide 6: This slide showcases that influence of building brands on tourism industry. It shows the greater picture of tourism industry and importance of tourism marketing.
Slide 7: This slide showcases the important facts and figures about tourism marketing globally. It includes stats about the influence and benefit of digital tourism marketing.
Slide 8: This slide presents pre analysis of tourism marketing.
Slide 9: This slide showcases the pre-analysis for developing tourism marketing strategy. It steps such as SWOT analysis, create guest and competitor persona, identify value proposition, create marketing mix, identify goals, metrices and activities.
Slide 10: This slide showcases the SWOT analysis of tourism industry to identify strength, weakness, opportunities and threats. It includes points such as satisfactory accommodation, implementing traditional marketing, marketing techniques and competitive market.
Slide 11: This slide showcases the detailed description of an ideal customer. It includes the details of customer such as name, bio, interests and hobbies, intention for booking and personal information.
Slide 12: This slide showcases to develop competitor’s profile to identify potential threats and opportunities. It includes elements such as company name and logo, target audience, reviews, pricing, and marketing tactics
Slide 13: This slide showcases the combination of factors that can be controlled to influence the guest decision. It includes elements such as product, price, place and promotion.
Slide 14: This slide showcases the small budget for different marketing activities. It includes activities such as SEO, paid advertisements, E-mail marketing and high-quality content.
Slide 15: This slide showcases the goals, metrics and its key activities. It includes activities such as creating high-quality content, blog posting, Instagram contest and sign-up special offers.
Slide 16: This slide presents strategies to optimize tourism marketing.
Slide 17: This slide showcases the introduction to website optimization to increase user experience. It includes it benefits such as increase in sales, increase website visitors and boost brand reputation.
Slide 18: This slide showcases the website important optimization areas, tools and benchmark. It includes optimization areas such as mobile usability, SEO, page loading speed and conversion rate optimization.
Slide 19: This slide showcases the important techniques to optimize website and its impact. It includes strategies such as enhance page speed, SEO, optimize mobile experience and enhance user experience.
Slide 20: This slide showcases the website optimization techniques for search engine to enhance ranking. It includes strategies such as optimize website content, enhance UI/UX and create maximum backlinks.
Slide 21: This slide showcases the six steps process to optimize website to enhance sales. It includes steps such as identify market, enhance usability, use A/B testing and integrate push notifications.
Slide 22: This slide showcases the best practices of website optimization to attract customers. It includes best practices such as integrate CDN, mobile-friendly website and optimize media.
Slide 23: This slide showcases the website optimization tools to evaluate and analyze website. It includes page speed tools and search engine optimization tools.
Slide 24: This slide showcases the website optimization checklist to keep track about the work completion. It includes checklist for loading speed, website SEO and conversion rate.
Slide 25: This slide showcases the checklist for optimizing the website loading speed. It includes activities such as use CDN images, use caching plugin and implement lazy loading.
Slide 26: This slide showcases the checklist for optimizing the website search engine optimization. It includes activities such as attach link, optimize images, use creative title and develop creative backlinks.
Slide 27: This slide showcases the checklist for optimizing the website conversion rate. It includes activities such as show features, CTA integration, optimize user experience and use white space and positioning.
Slide 28: This slide presents strategies to optimize tourism marketing.
Slide 29: This slide showcases the introduction to mobile optimization to enhance conversion rate and its importance. It includes benefits such as improves SEO, user experience and develops brand identity.
Slide 30: This slide showcases the mobile optimization techniques to increase customer base and its positive impact. It includes strategies such as optimize images, integrate AMP and use structured data.
Slide 31: Hospitality and tourism marketing strategies for tourism marketing
Slide 32: This slide showcases the introduction to social media strategies to create brand awareness. It includes elements such as why, important fact and best social media channels.
Slide 33: This slide showcases the Facebook techniques to attract more customers. It includes strategies such as launch special offers, use Facebook messenger and post high-quality content.
Slide 34: This slide showcases the Instagram techniques to attract more customers. It includes strategies such high-quality content, influencer collaboration and provide virtual experience to customers.
Slide 35: This slide showcases the Pinterest techniques to increase website traffic. It includes strategies such as optimize images, use creative descriptions and use hash tags.
Slide 36: This slide showcases the LinkedIn techniques to enhance conversion rate. It includes strategies such as creative description, regular posting, develop ads and post high-quality content.
Slide 37: This slide presents video marketing strategies.
Slide 38: This slide showcases the introduction to video marketing to enhance engagement. It includes its benefits such as generate more leads, helps in building trust and improves SEO and conversion rate.
Slide 39: This slide showcases the steps to create video marketing strategy. It includes steps such as identify target audience, set timeline and budget, select platform and identify metrics to measure success.
Slide 40: This slide showcases the types of marketing videos to improve customer retention. It includes types such as VR and 360 video, live videos, influencer videos and explainer videos.
Slide 41: This slide showcases the video marketing strategies to enhance brand awareness. It includes techniques such as live video streaming, interview customers, destination video and promotional video.
Slide 42: This slide showcases the video instructions or guidelines for social media platform. It includes channels such as Instagram, Twitter, Pinterest, TikTok and its guidelines and some facts.
Slide 43: This slide presents E-mail strategy.
Slide 44: This slide showcases the introduction to e-mail strategy to create new customer base and retain old customers. It includes its importance such as enhance lead generation, CTR rate and promotes product and services.
Slide 45: This slide showcases the types of e-mails in marketing program. It includes types such as welcome, newsletter, than you, informational, milestone and confirmation e-mails.
Slide 46: This slide showcases the e-mail marketing strategies to improve sales rate. It includes strategies such as optimize for mobile, campaign automation, Optimize CTA’s and personalize content.
Slide 47: This slide presents influencer marketing.
Slide 48: This slide showcases the concept of influencer marketing. It includes elements such as what is influencer marketing, types and benefits of influencer marketing.
Slide 49: This slide showcases the types of methods for influencers to share content among customers. It includes types such as line-stream, videos, photography, unboxing and context.
Slide 50: This slide present the technology.
Slide 51: This slide showcases the introduction about AI chatbot. It includes elements such as features consider before choosing an AI Bot and benefits of deploying AI bot.
Slide 52: This slide showcases different techniques about how use virtual reality in tourism. It includes techniques such as VR hotel tour, guided virtual city tour, destination tour and virtual adventures.
Slide 53: This slide presents online bookings.
Slide 54: This slide showcases strategies to enhance online bookings. It includes techniques such as use social media platforms, offers deals and discounts, online payment method and develop loyalty program.
Slide 55: This slide presents budget for implementing strategies of tourism marketing.
Slide 56: This slide showcases tourism marketing strategies budget plan. It includes strategies such as website optimization, mobile optimization, social media marketing, video marketing, e-mail marketing, artificial intelligence and search engine marketing.
Slide 57: This slide presents impact after implementation of strategies.
Slide 58: This slide showcases the impact on business and customers after implementing the strategies of tourism marketing. It includes impact on conversion rate, satisfaction rate, bounce rate and increase in return on investment.
Slide 59: This slide presents destination marketing strategy.
Slide 60: This slide showcases the key elements of destination marketing to increase business. It includes elements such as attraction, accessibility, recreation, accommodation, activities and commercial accessibility.
Slide 61: This slide showcases the 4 step process to develop destination marketing strategy. It includes steps such as identify market had target customers, analyze customer needs and wants, analyze competitors and create marketing strategy.
Slide 62: This slide presents Icons slide for hospitality and tourism marketing strategies for tourism marketing
Slide 63: This slide presents additional slides.
Slide 64: This is a Venn diagram slide that can be used to compare three different elements.
Slide 65: This slide is a Magnifying glass slide that can be used to highlight important data.
Slide 66: This is a Roadmap slide that can be used to present series of events.
Slide 67: This is Our goal slide that can be used to present company's goal and mission.
Slide 68: This is an Idea generation slide that can be used to present innovative ideas.
Slide 69: This is a Puzzle slide for creative thinking.
Slide 70: This is a thankyou slide for acknowledgment.