Sources of new product ideas and approaches ppt sample
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Presenting sources of new product ideas and approaches ppt sample. This is a sources of new product ideas and approaches ppt sample. This is a six stage process. The stages in this process are new product, long range studies, market gap analysis, consumer activity analysis, learning from, competitors, market research, fallout form predictions of changing economic and social conditions, analysis of existing product perceptions, studying activities to identify unsatisfied needs, overseas experience transferring foreign products, copying the competition, locating areas of consumer dissatisfaction with current products.
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