The New Product Release Management Playbook is a comprehensive and efficiently designed resource that outlines best practices for executing a successful product launch. With a focus on enhancing customer awareness and attracting potential leads, this playbook covers key stages associated with the product launch process, including product statement and development capabilities. It provides a clear timeline to track essential activities throughout the launch. The playbook guides you through three critical stages pre launch, during launch, and post launch. In the pre launch stage, it emphasizes product positioning, ideal customer profiles, promotional activities, and pricing strategies. During the launch, it provides a checklist for an effective launch kick off and covers key functional areas. The playbook also addresses the criticality of product launch timing and the suitable timing for the launch. It includes a product marketing plan, the RACE framework to optimize customer experience, marketing campaigns, and more. Additionally, it outlines the key people involved in product management and utilizes the DACI framework. The playbook also covers cost management through budget tracking and platform selection. With comprehensive dashboards, you can monitor product launch activities, track team performance, and manage overall product management activities. Take advantage of this valuable resource by accessing our playbook today.