Customer segmentation models ppt powerpoint presentation ideas tips cpb
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Content of this Powerpoint Presentation
Description:
The image presents a PowerPoint slide titled "Customer Segmentation Models". The slide is part of a presentation aimed at explaining different models of customer segmentation. It displays a three-part circular diagram, each segment associated with a placeholder for text and an icon symbolizing different aspects of segmentation:
The first segment (01) features an icon that resembles a heartbeat monitor, potentially representing customer activity or health.
The second segment (02) includes a gear icon, which may symbolize the mechanics or operational aspects of segmentation, such as processes or systems.
The third segment (03) has a bar chart icon, indicating the analysis or results of the segmentation.
Use Cases:
This slide can be tailored to fit presentations across a wide range of industries:
1. Marketing:
Use: Outlining strategies for market segmentation.
Presenter: Marketing Analyst
Audience: Marketing team, brand managers
2. E-commerce:
Use: Demonstrating customer behavior segmentation for targeted advertising.
Presenter: E-commerce Strategist
Audience: Advertising team, digital marketers
3. Healthcare:
Use: Segmenting patients for personalized care plans.
Presenter: Healthcare Administrator
Audience: Medical staff, healthcare marketers
4. Banking:
Use: Categorizing clients for personalized financial services.
Presenter: Bank Manager
Audience: Financial advisors, client service teams
5. Telecommunications:
Use: Analyzing subscriber usage patterns to offer customized plans.
Presenter: Data Analyst
Audience: Product development, marketing teams
6. Retail:
Use: Segmenting customers for loyalty programs and promotions.
Presenter: Retail Manager
Audience: Sales staff, customer relationship managers
7. Real Estate:
Use: Identifying potential buyer segments for various property types.
Presenter: Real Estate Marketer
Audience: Sales agents, property developers
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