Corporate reputation framework
Employ our Corporate Reputation Framework as a fulcrum. The balance will be in your favour.
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Presenting this set of slides with name Corporate Reputation Framework. The topics discussed in these slides are Corporate Reputation, Management, Strategies. This is a completely editable PowerPoint presentation and is available for immediate download. Download now and impress your audience.
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Content of this Powerpoint Presentation
Description:
The image presents a PowerPoint slide titled "Corporate Reputation Framework." This slide visually represents the concept of corporate reputation as the sum of perceptions of various stakeholders. At the top is "Corporate Identity," suggesting elements like name, brands, symbols, and self-presentation that shape the overall image of the company. Below this are four blocks representing different stakeholder perceptions: "Employee Image," "Investor Image," "Community Image," and "Customer Image." Arrows between these indicate that these perceptions are interrelated and contribute to the overall "Corporate Reputation," which is highlighted at the bottom of the slide.
Use Cases:
The following industries can utilize such a slide for strategic communication and reputation management:
1. Retail:
Use: To align brand image with customer expectations
Presenter: Brand Manager
Audience: Marketing Team
2. Banking:
Use: For shaping investor relations and customer trust
Presenter: Communications Director
Audience: Shareholders and Clients
3. Healthcare:
Use: To manage patient and employee perceptions
Presenter: Hospital Administrator
Audience: Healthcare Staff and Patients
4. Technology:
Use: For positioning company image in a competitive market
Presenter: CEO
Audience: Employees and Investors
5. Education:
Use: To enhance the institution's image among students and faculty
Presenter: University President
Audience: Academic Community
6. Hospitality:
Use: For improving guest experiences and brand loyalty
Presenter: Hotel Manager
Audience: Staff and Investors
7. Non-Profit:
Use: To build trust and community engagement
Presenter: Development Officer
Audience: Donors and Community Leaders
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