How to define market for your product or service powerpoint presentation slides

Slide 1: This title slide introduces How to Define the Market for Your Product or Service. Add the name of your company here.
Slide 2: This slide contains the Table of Contents. This includes - Questions to Consider Before Formulating Strategy, Market Opportunity Analysis- Ansoff Matrix, Market Opportunity Assessment, Strategic Options, Start with Market Research, Step 1 - Define Your Market, Step 2 - Understand the Market Adoption Curve, Step 3 - PESTLE Analysis to Understand the Market, Step 4 - Porter’s Five Forces Analysis, and Step 5 - Create a Competitive Advantage
Slide 3: This slide presents the Questions to Consider Before Formulating Strategy. Successful businesses are clear about their business model and ensure their market strategy is aligned to each aspect of their business model.
Slide 4: This slide presents the Market Opportunity Analysis- Ansoff Matrix. The Ansoff Matrix is one of the most popular strategic models for market growth.
Slide 5: This slide presents the Market Opportunity Assessment. Do you have the capabilities to take advantage of market opportunities?
Slide 6: This slide presents the Strategic Options. Every company needs to review its market strategy.
Slide 7: This slide presents the Start with Market Research. Once you are clear about your business model and have identified market segments, do thorough market research about their needs and how your products meet their expectations.
Slide 8: This slide presents Step 1- Define Your Market. Identify the different use case scenarios of your product so that you can map your market and target it accordingly.
Slide 9: This slide presents Step 2 - Understand the Market Adoption Curve. Analyze where the market is currently on the adoption curve- Is the market at the stage of Saturation or has it just taken off? Make strategies accordingly.
Slide 10: This slide presents the Example of- Smartphone Adoption Curve. Here is an example of the market adoption curve for the Smartphones industry. Similarly, map out the adoption rate of your product in your industry.
Slide 11: This slide presents the Market Strategies at Each Stage of the Adoption Curve. Depending on where your product is on the adoption curve, you can use the following strategies for maximum benefit.
Slide 12: This slide presents Step 3 - PESTLE Analysis to Understand the Market. Perform PESTLE Analysis to determine how favorable is the political, economic & legal environment of the new market.
Slide 13: This slide presents Step 4 - Porter’s Five Forces Analysis. Use Porter’s Five Forces Analysis to analyze if the product/service can survive in the business environment.
Slide 14: This slide presents Step 5 - Create a Competitive Advantage. Finally, choose the factors that will give you an edge over other competitors in the market and capitalize on those.
Slide 15: This is the How to Define Market for Your Product or Service Icons Slide.
Slide 16: This slide introduces the Additional Slides.
Slide 17: This is the Agenda slide. Add your agendas here.
Slide 18: This slide presents the Executive Summary-Market Overview. It includes – Market Revenue, Average Price per Unit Industrial Cameras, Average Price Per unit - frame grabbers, etc.
Slide 19: This slide presents the Industry Size.
Slide 20: This slide presents the Target Market (Determine Your Brand’s Target Audience).
Slide 21: This slide presents the Target Market Size & Growth.
Slide 22: This slide presents the Target Market Size and Growth.
Slide 23: This slide presents the Market Opportunity.
Slide 24: This slide presents the Market Opportunity by Business.
Slide 25: This slide presents the Market Trends (Current Number in Years).
Slide 26: This slide presents the Market Trends (Percentage Spending in Years).
Slide 27: This slide presents the Market Trends (Market Size & Demand Forecasts).
Slide 28: This slide presents the Market Trends (Market with Potential for Growth) such as the United States, Asia-Pacific, and Middle East & Africa.
Slide 29: This slide presents the Market Trends (High Growth Markets) such as the United States, Asia-Pacific, and Middle East & Africa.
Slide 30: This slide presents the Market Trends (Key Market Drivers).
Slide 31: This is a Thank You slide where details such as the address, contact number, email address are added.