Enterprise Marketing Management EMM Powerpoint Presentation Slides

Slide 1: This slide introduces Enterprise Marketing Management. State your company name and begin.
Slide 2: This slide shows Content of the presentation.
Slide 3: This slide presents Capture Marketing Insights describing- Gathering Information & Scanning the Environment, Conducting Marketing Research & Forecasting Demand.
Slide 4: This slide displays PESTEL Analysis describing- Economics, Legislation, Society, Technology, Environment, Politics.
Slide 5: This slide represents SWOT Analysis describing- Strengths, Weaknesses, Opportunities, Threats.
Slide 6: This slide showcases Global Market Potential Graphical Format with maps to describe Market Size and Growth Size of different countries.
Slide 7: This slide shows Global Market Potential Tabular Format with categories as region, market analysis, years and CAGR.
Slide 8: This slide presents Market Survey Insights with related icons and text boxes to show information.
Slide 9: This slide displays Market Opportunity Analysis describing- Is It Profitable? Can Benefit Convince Target Markets? Can Target Markets Be Reached With Cost Effective Media & Trade Channels? Possess Resources To Deliver Benefits? Are Benefits Better Than Competitors?
Slide 10: This slide represents Connect with Customers describing- Creating Customer Value and Loyalty, Analyzing Consumer Market, Analysing Business Markets, Identifying Market Segments & Targets.
Slide 11: This slide showcases Creating Customer Value describing- Understand the marketplace, customer needs and wants, Design a customer driven marketing strategy, Construct an integrated marketing programme, Build profitable relationships and create delight, Capture Value From Customers And Build Customer Relationship.
Slide 12: This slide shows Creating Customer Loyalty with- Recognition Program, Rebate Program, Bonus Points, Loyalty Programs.
Slide 13: This slide presents Customer Purchase Stages describing- Initial Consideration, Active Evaluation, Closure.
Slide 14: This slide displays Moderating Effect on Consumer Decision Making with SMS / text message ad, Video game advertising, Online review by someone you do not know, An endorsement from an online personality, Recommendation from within your social media circle, Recommendation from within your social media circle. Television ads
Slide 15: This slide represents Medium that Influence Purchase Decision in mature and developing markets.
Slide 16: This slide showcases Analysing Business Situation with- Funds Available, Service Available, Major Competitors, Market Trend, Target User, Market Size.
Slide 17: This slide shows Consumer Market Segmentation describing- Geographic, Demographic, Behavioral and Psychographic factors.
Slide 18: This slide presents Business Market Segmentation describing- Operating Variable, Demographics, Purchasing Approaches, Personal Characteristics, Situational Factors.
Slide 19: This slide displays International Market Segmentation describing- Segmentation is done on the basis of the mentioned parameters, you can fill in the details as per the requirements Geographic, Cultural, Economic, Political-Legal.
Slide 20: This slide represents Build Strong Brands with- Creating Brand Equity, Crafting Brand Positioning, Develop Strategic Positioning, Dealing with Competition.
Slide 21: This slide showcases Create Brand Equity with- Brand Loyalty, Brand Awareness, Perceived Quality, Brand Associations, Other Proprietary Assets.
Slide 22: This slide shows Crafting Brand Positioning describing- How The Brand Makes Me Look, What The Product Does For Me, How The Brand Makes Me Feel, How I Would Describe The Product.
Slide 23: This slide presents Brand Positioning Framework describing- What Customers Want, What You Have To Offer, What Competition Has To Give.
Slide 24: This slide displays Develop Strategic Positioning with- Differentiation, Comprehensive Cost Leadership, Focus on Priorities, Superior Quality, Moderate Prices, Customer Value.
Slide 25: This slide represents Competitive Analysis describing- Company & Product, Target Customers, Price, Value Proposition, Key Benefits.
Slide 26: This slide showcases Market Competitiveness- Ratings with Key success factors, competitor ratings etc.
Slide 27: This slide shows Market Competitiveness- Score with Key success factors, weighted score, ratings etc.
Slide 28: This slide presents Shape the Market Offerings with- Setting Product Strategy, Designing & Managing Services, Developing Pricing Strategies & Program.
Slide 29: This slide describes Setting Product Strategy with Key Attributes of Your Product , Business Model, Price Positioning, Market Position.
Slide 30: This slide describes Setting Product Strategy with- Target Markets. Initial Market Penetration Strategy. Channel/Partners, Launch Team.
Slide 31: This slide describes Setting Product Strategy with- Value Proposition & Key Message for Customers, Channels, Audience.
Slide 32: This slide showcases Setting Product Strategy with- How & Where Should It Be Done?, External Activities, Tools for Customers, Tools for Internal Audience.
Slide 33: This slide showcases Designing & Managing Services with- Maximum Market Skimming, Product-Quality Leadership, Maximum Market Share, Maximum Current Profit.
Slide 34: This slide showcases Designing & Managing Services with- Market Skimming, Value Pricing, Loss Leader, Psychological Pricing, Competitor Pricing, Predatory Pricing, Cost-plus Pricing, Penetration Pricing, Contribution Pricing.
Slide 35: This slide showcases Developing Pricing Strategies and Programs. Enter your key strategy here i.e. which geography you are planning to introduce the price first
Slide 36: This slide showcases Developing Pricing Strategies and Programs.
Slide 37: This slide is continued with Developing Pricing Strategies and Programs.
Slide 38: This slide describes Developing Pricing Strategies and Programs with imagery and text boxes to show information.
Slide 39: This slide displays Deliver Value with- Manage Channel Partner, Managing Retailing, Wholesaling, & Logistics.
Slide 40: This slide describes Manage Channel Partner with- Face-to-Face & WebEx Training, Channel Flash Email Newsletter.
Slide 41: This slide also describes Manage Channel Partner with related images and text boxes.
Slide 42: This slide also describes Manage Channel Partner with related images and text boxes.
Slide 43: This slide showcases Managing Retailing, Wholesaling, & Logistics.
Slide 44: This slide showcases Managing Retailing, Wholesaling, & Logistics with- Complete Previous Expenditure Records & Volumes, Expenditure Divided by Items & Sub Items, Expenditure by Division , Department or User, Expenditure by the Supplier, etc.
Slide 45: This slide displays Communicate the Value describing- Designing and Managing Integrated Marketing Communications, Marketing Reach by Channels.
Slide 46: This slide displays Designing and Managing Integrated Marketing Communications with- Print Ads, Online Advertising, Trade Fairs, Tele Marketing, Canvassing, Referrals, Direct Mail.
Slide 47: This slide showcases Marketing Reach by Channels with- Target Audience, Online Marketing, Social Media, SEO, Blogs, Email, PPC, Affiliates, Offline Marketing, etc.
Slide 48: This slide also showcases Marketing Reach by Channels.
Slide 49: This slide discusses Create Successful Long-term Growth.
Slide 50: This slide describes Introducing New Market Offerings- Product Introduction
Slide 51: This slide presents New Product Detailed Overview with- Strategic Importance, Product Advantage, Unique Benefits, Market Attractiveness, Market Size, Market Growth, Competitive Situation.
Slide 52: This slide showcases Tapping into Global Markets with sales in percentage.
Slide 53: This slide showcases Dashboard and KPIs.
Slide 54: This slide depicts Marketing Management Dashboard.
Slide 55: This slide describes Marketing Management Dashboard with- Cost Per Conversion, Average CTR, Total Spend, Campaign Performance, Cost Per Conversion, Conversion Rate.
Slide 56: This slide showcases Marketing Management Dashboard with- Customers by Region, Active Customers, Solid Units, total Revenue, Net Profit.
Slide 57: This slide displays Marketing Management Dashboard.
Slide 58: This slide describes Marketing Management Dashboard.
Slide 59: This slide showcases Marketing Management KPI Metrics.
Slide 60: This slide also depicts Marketing Management KPI Metrics.
Slide 61: This slide reminds about Coffee Break.
Slide 62: This is Enterprise Marketing Management(EMM) Icons Slide.
Slide 63: This slide is titled as Additional Slides for moving forward.
Slide 64: This slide displays Column Chart with product comparison.
Slide 65: This slide displays Area Chart with different product comparison.
Slide 66: This is Our Mission slide with Vision, Mission and Goal.
Slide 67: This is Venn slide to showcase related information.
Slide 68: This is Our Team slide with names and designation.
Slide 69: This slide displays Magnifying Glass to highlight important information.
Slide 70: This is Thank You slide with Address, Contact number and Email address.