Company Branding Powerpoint Presentation Slides

Do you brush your teeth with toothpaste or with Colgate? Successful companies like Colgate have one crucial thing in common: a strong brand positioning strategy. In fact, their brand names have become generic terms for all similar products in their niche.

For all businesses competing in the market, they should have strong positioning strategies for their brands. Consistently presented brands experience on average 10-20% growth in revenue. Successful branding helps build customer loyalty, improves brand image and provides a relatable identity which differentiates you from your competition.

Although a brand positioning strategy can be built entirely from scratch, using templates can make the process go more quickly. To complement your brand image and positioning, think about utilizing company branding PPT templates.

Building a brand leadership strategy may help you find clients, rivals, and unique value-adds that complement your product or services.

In addition, marketers can use these templates to construct a positioning statement and an organization's benefit ladder, which can help reinforce internal and external branding.

Consider mapping your brand's qualities using brand positioning templates to gain a deeper understanding of your competition. These templates will make it easier to evaluate how your brand stands out from competitors.

Click here to acquire Business Branding Proposal PPT templates and completely transform your brand into a huge success.

Template 1: Brand Positioning

Are you seeking a perfect market opportunity for your brand? This perfect brand positioning PPT template has got you covered! Brand positioning makes sure that when you design a new logo or rebrand your business, your brand will stand out against the competition. Decide which segment of the market you want to target and then begin to identify areas in which you may set yourself apart. Brands can use this perfect PPT template to deliver their value proposition—the reason a buyer would choose their company over competitors while establishing their brand identity.

Template 2: Establish Brand Positioning

Making your brand easily accessible to the targeted audience is the first step to climbing the success ladder. However, with a wide range of products, planning and positioning your brand becomes a challenging task. This professionally curated template will help you construct a proper layout for your brand's positioning in one place, focusing on targeted customers, key benefits of the different products, pricing cycle, and value proposition. Utilize this template and present your brand's layout to the entire team with a single tool.

Template 3: Brand Positioning Framework

This brand positioning framework template will help you focus on three significant pointers to turn your vision into one of the leading brands. With this framework, plan what your competitors are offering in the market, figure out what consumers exactly want and then finally strategize what you can offer to the targeted consumer base to stand out from the crowd. Plan and present competitors' positioning, market demands and your brand's ideal positioning with this slide as your savior.

Template 4: Brand Positioning Model

Any brand's position in the market plays a vital role in maintaining its reputation. To maintain decent goodwill, your brand needs to present your business's information to the team, stakeholders, investors, and audience. This PPT template will help you exhibit the main objective or purpose of your business, process of execution, information about the product/services offered, infrastructure where the company or manufacturing unit is operating and the values your brand is imparting towards the society and people working to build it. Utilizing this slide will help you showcase an effective model of your brand positioning.

Template 5: Create A Brand Positioning Statement

Creating a brand positioning statement is synonymous with gaining your customers' trust. This powerpoint presentation serves as a one-pot recipe to organize and showcase which targeted consumer base of the market your brand is trying to appeal to, what your brand is promising to benefit its customers, reasons for the customers to stick to the given brand promise and which product/service of your brand is competing to which particular section of the market. Crafting and presenting these factors using this PPT template will help you deliver a next-level brand positioning statement and leave your customer amazed.

Template 6: Brand Positioning Worksheet

To make your brand stand out from the crowd, you need to position it by conducting analysis and creating strategies for which multiple record sheets are created for the team to work on the strategic plan. Instead of creating multiple Excel spreadsheets, deploy this worksheet PPT template and present your industry and competitor analysis in one place. Jot down the industry analysis for targeted customers for the planned product or service and compare the top brands against which your brand is competing with multiple factors such as points of differentiation, pricing, value proposition, sales, marketing budget and brand message, etc.

Template 7: Brand Positioning Chart

Quality, value proposition, and brand positioning help make a business stand out and achieve desired success. Unique value additions can increase appeal to brands, particularly when they address client concerns. This PPT template will help your brand to compete against its top rivals in terms of the quality of its products and its value proposition. The comparison will help you analyze the pain points and determine where you can improve the efficiency of your product and services.

Template 8: Brand Communication

Are you planning the perfect message your brand must communicate to its targeted audience? Deploy this PPT template and shortlist the attributes that you want your brand to speak to customers about. Whether you are focusing on quality, accessibility, the latest technology, or even durability, plan with your team all the factors and communicate the perfect brand message to your audience.

Template 9: Brand Repositioning (Option 1 of 2)

Most people can think of a product or brand that had a significant transformation in terms of how it was positioned, advertised, or pushed. The product's socioeconomic level or client base may have also shifted due to brand changes. This occurs when a corporation realigns its brand within the marketplace. With this PPT template, you can reposition your brand in the industry by presenting any of the methods needed to reposition it, whether it will be segment-, celebrity- or symbolism-oriented.

Template 10: Brand Repositioning (Option 2 of 2)

Repositioning a brand is the core process by which a business modifies its standing in the industry. This usually happens when a brand loses consumers or becomes unsound financially. It may also occur if the business believes it can rework its brand to appeal to a more affluent group of customers. With our PPT template, you can reposition your brand based on multiple factors such as niche-oriented, change of image, value-oriented or up-market technology. Plan and present these with a professionally curated slide to your team, directors and stakeholders, leaving them amazed.

Develop and Maintain Effective Brand Positioning With Slide Team!

Competent campaign management, reliable, creative procedures, and strong event operations are crucial for successful marketing teams. Slide Team's professionally curated templates can help you reach these goals and increase your effectiveness.

With these templates as your branding guide, your team can be more productive and complete more tasks by making it simple to plan, collect, manage, and communicate their work from any location. Keep your team updated and engaged with positioning your brand, automate processes that report on critical metrics, and provide real-time visibility into work as it happens.

It's amazing how much more a team can accomplish in the exact same period of time when they are clear on the job that needs to be done.