Competitive positioning graph product sales and price

Description:

The image shows a PowerPoint slide titled "Competitive Positioning Graph Product Sales and Price." It features a bubble chart, which is commonly used to display three dimensions of data. On the chart, the x-axis represents the price of a product, the y-axis represents sales per month, and the size of each bubble appears to represent the volume or another metric related to sales performance.

Three companies are indicated by the bubbles, labeled "Company 1," "Company 2," and "Company 3," showing their product's sales performance relative to its price. The larger the bubble, the higher the sales volume or the relevant metric, at a given price point.

Use Cases:

This slide can be effectively used in various industries for comparing product performance:

1. Consumer Electronics:

Use: Analyzing the sales performance of different gadgets

Presenter: Marketing Analyst

Audience: Product managers, marketing teams

2. Pharmaceuticals:

Use: Comparing drug sales against pricing strategies

Presenter: Sales Director

Audience: Sales force, marketing department

3. Automotive:

Use: Showcasing vehicle sales in relation to pricing tiers

Presenter: Market Research Analyst

Audience: Dealerships, automotive executives

4. Retail:

Use: Assessing product performance across various price points

Presenter: Category Manager

Audience: Retail buyers, merchandising teams

5. Real Estate:

Use: Visualizing property sales in relation to their market prices

Presenter: Real Estate Broker

Audience: Investors, agency staff

6. Technology:

Use: Benchmarking software sales by subscription price

Presenter: Business Development Manager

Audience: Sales teams, strategic planners

7. Hospitality:

Use: Evaluating room rates against occupancy levels

Presenter: Revenue Manager

Audience: Hotel managers, marketing staff