Coca Cola Brand Portfolio Strategy Brand Portfolio Management Process
This slide covers coca cola s brand portfolio management strategy, which is to kill the zombies. It intends to eliminate smaller zombie brands and refocus resources on brands with more development potential.
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This slide covers coca cola s brand portfolio management strategy, which is to kill the zombies. It intends to eliminate smaller zombie brands and refocus resources on brands with more development potential. Present the topic in a bit more detail with this Coca Cola Brand Portfolio Strategy Brand Portfolio Management Process. Use it as a tool for discussion and navigation on Strong Portfolio, Simply Beverages, Portfolio Strategy. This template is free to edit as deemed fit for your organization. Therefore download it now.
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