Business plan for branding powerpoint presentation slides

Slide 1: This slide introduces Business Plan For Branding. State Your Company Name and get started.
Slide 2: This slide showcases Agenda,you can add your Business Focus, Need for New Product, Promotional Strategies, Brand Performance Tracking, Competitive Landscape, Strategic Positioning, Brand Positioning, Brand Communication, Budgeting, Value addition due to Branding, Brand Development.
Slide 3: This slide shows Business Focus Enhanced Product & Better Quality. Define the focus of your business in this slide
Slide 4: This slide presents Brand Product/Service which further present Decide What Product Or Service You Are Going To Offer. Compare your competitors based on relevant criteria
Slide 5: This slide showcases Need for New Product - (Option 1 of 2) Dynamic Market Conditions, Growth and Development, Diversification of Risk, Increasing competition, Continuous Technological Development, To meet seasonal fluctuations in demand, Some general needs for new products have been listed here, you can tailor it as per your need.
Slide 6: This slide shows Need for New Product - (Option 2 of 2) with these parameters- Dynamic Market Conditions, Growth and Development, Diversification of Risk, Increasing competition Continuous Technological Development, To meet seasonal fluctuations in demand, Some general needs for new products have been listed here, you can tailor it as per your need.
Slide 7: This slide showcases Competitive Analysis. Compare your strengths & weaknesses with that of others
Slide 8: This slide presents Comparison–Based On Criteria. Compare your competitors based on relevant criteria
Slide 9: This slide shows Market Competitiveness (1 Of 2). We have listed some of the key factors to compare your market competency, you can alter them as per the need.
Slide 10: This slide showcases Market Competitiveness (2 Of 2). We have listed some of the key factors to compare your market competency, you can alter them as per the need
Slide 11: This slide presents Strategic Positioning with these three parameters- Differentiation, Comprehensive Cost Leadership, Focus On Priorities, On the basis of the competitive analysis carried out, you can strategically design a plan to position yourself in the market
Slide 12: This slide showcases Brand Mission Statement. Mention the Brand mission in this slide indicating the Brand’s purpose
Slide 13: This slide shows Brand Vision with Brand Vision Statement. Mention the Brand vision in this slide indicating the Brand’s future pathway
Slide 14: This slide presents Brand Architecture. Organize the variety of brands available in your organization in an appropriate structure.
Slide 15: This slide presents Brand Elements. We have listed down the relevant elements of a Brand, you can customize it basis your requirements.
Slide 16: This slide showcases Brand Strategy Framework. It is a framework indicating all the key aspects considered while making a brand strategy.
Slide 17: This slide presents Brand Execution Roadmap. It also gives a layout of the timeline of a Brand, you can alter it as per your requirements.
Slide 18: This slide showcases Develop Your Name, Logo and Tagline these five parameter- Choose a color for the brand, Design a professional logo, Consider a slogan, Decide on a timeline for logo refresh, We have listed the common steps which a company generally follows to create a logo and tagline
Slide 19: This slide showcases Logo Designing Sources with these we have listed- Self Employed, Online Design firm, Local Design, Others, Friends/Relative, Logo designing sources have been listed. You can choose sources based on company’s requirement.
Slide 20: This slide showcases Brand Identity Template PPT Examples Professional with these parameters- Evolution, Integrity, Promise, Personality, Brand Identity, We have listed down the key factors which help in developing the identity of a Brand. These factors have been explained in the subsequent slides.
Slide 21: This slide presents Brand Integrity with this Form Brand Integrity Management Program Program Charter Prioritized Project Development Team Assignments Budgeting Policies Programs We have listed down the key factors which help in developing the identity of a Brand. These factors have been explained in the subsequent slides.
Slide 22: This slide presents Brand Evolution. We have listed below the evolution steps of a brand. You can refine them bases the requirements
Slide 23: This slide presents Brand Personality. We have listed the key attributes of a brand’s personality, you can use them as per your requirements
Slide 24: This slide Brand Promise with these focus points- Global Promise, Functional Promise, Social Promise, Emotional Promise, Core Brand Promise, This slide focuses on the core Brand promises, you can use them as per your requirements
Slide 25: This slide showcase Brand Building shows these points- Brand Assessment, Brand Advantage, Brand Blueprint, Brand Promise, Brand Promise, Brand Culturalization, Brand Building Process, We have listed the broad steps involved in building a brand, you can enter the rationale followed while implementing the same
Slide 26: This slide presents Brand Building Tactics. We have listed a wide variety of mediums to build the brand, you can choose the relevant platform bases your requirements
Slide 27: This slide presents Brand Packaging. Below are some of the ways of doing packaging, you can use any of them to Brand your product
Slide 28: This slide presents Brand Distribution. List down the regions where your target audience is based.
Slide 29: This slide showcases Brand Extension with these points- Brand extension, Horizontal B.E, Vertical B.E, Downward extension, Upward extension, Line extension, Franchise extension, Brand, Listed are some of the methods of Brand extension, you can opt any of them basis your requirements
Slide 30: This slide showcases Brand Equity with these five factors- Brand Equity, Brand Awareness, Perceived Quality, Brand Association, Brand Loyalty, Ideally, Brand equity comprises of 4 factors; which are discussed in next slides. Select the prime factors you want to focus on and develop your strategies
Slide 31: This slide presents Brand Value with these four parameters- Brand Association, Perceived Quality, Brand Loyalty, Brand Awareness, Brand value, Ideally, Brand value comprises of 4 factors; which are discussed in next slides. Select the prime factors you want to focus on and develop your strategies
Slide 32: This slide shows Brand Awareness with these factors- Dominant, Top Of Mind, Unaided Awareness, Aided Awareness, Unaware Of The Brand, Identify your brand segment in this brand awareness pyramid and prepare short term and long term strategies to move up in the ladder
Slide 33: This slide presents Brand Quality. Identify Your Brand Segment In This Brand Awareness Pyramid And Prepare Short Term And Long Term Strategies To Move Up In The Ladder
Slide 34: This slide showcases Brand Association. We have listed out 5 different parameters under brand association. Prepare your strategies for each of the parameter.
Slide 35: This slide shows Brand Loyalty. Input your inferences after brand tracking to provide a better perspective on how loyal is your customer base.
Slide 36: This slide presents Brand Loyalty which further shows some factors. Identify your customers in the brand loyalty segment and formulate strategy to move up the ladder
Slide 37: This slide showcases Establish Brand Positioning. Evaluating the product on the basis of commonly used parameters which can be altered as per customer requirements.
Slide 38: This slide presents Brand Positioning. You can decide on the basis of below mentioned parameters how you want to position the brand in the minds of the target audience
Slide 39: This slide shows Brand Positioning. Add the data in this and use it.
Slide 40: This slide showcases Brand Repositioning-(Option 1 Of 2). You can reposition the Brand in the market on the basis of any of the ways mentioned in this slide
Slide 41: This slide presents Brand Repositioning-(Option 2 Of 2). You can reposition the Brand in the market on the basis of any of the ways mentioned in this slide Segment Oriented, Celebrity Oriented, Symbolism Oriented, Up-market Technology, Niche-Oriented, Change of Image Oriented, Value Oriented.
Slide 42: This slide shows Brand Communication. Choose the attributes you want the brand to communicate to the target audience Affordable, Easily Available, Variety, Moderate Prices, Personal Service, Convenient, Latest Technology, Customer Value, Authenticity, Durability, Quality, Accessible.
Slide 43: This slide showcases Brand Budgeting with this - Task, Low-End Fee, High-End Fee, We have listed various ways which needs to be kept in mind while budgeting. We have categorized Budgeting in two parts: Low end and High End. You can choose based on company’s requirement
Slide 44: This slide presents Value Addition Due To Branding - (Option 1 Of 2). Slide indicates the price/profit a company can make as a result of branding. You can add your data values to calculate your profit from Branding
Slide 45: This slide shows Value Addition Due To Branding - (Option 2 Of 2). Slide indicates the price/profit a company can make as a result of branding. You can add your data values to calculate your profit from Branding
Slide 46: This slide showcases Promotion - Internal with different ways- Teleconferences, Direct Emails, Internal Television, Custom Branded Apparel, Booklets, Pamphlets, Brochures, Coupons, Bulletin Boards, Telephone Hotlines Or News Lines, Displays And Exhibits, Free Samples, Various ways of Internal promotion have been listed. You can choose the suitable ways as per your requirements
Slide 47: This slide showcases Promotion - External .These are Various ways of External promotion have been listed. You can choose the suitable ways as per your requirements
Slide 48: This slide presentsBrand Performance Dashboard. Monitor the Brand performance on the basis of below mentioned parameters, you can alter them as per your requirements.
Slide 49: This slide showcases Brand Tracking - Product Awareness. Brand performance is monitored through means of questionnaire and the inferences are listed down in this slide to track the awareness, experience and usage of the brand
Slide 50: This slide presents Brand Tracking – Brand Experience & Usage with these four factors- Brands Purchased, Purchase Frequency & Amount, Total Spending, Future Purchase Intent, Brand Change Likelihood, Customer Satisfaction & Loyalty, Brand performance is monitored through means of questionnaire and the inferences are listed down in this slide to track the awareness, experience and usage of the brand
Slide 51: This slide presents Brand Tracking Info Graphics. Enter the survey/brand tracking results in this infographic slide to create an everlasting impact on the audience.
Slide 52: This slide showcases Brand Tracking –Top Of Mind & In Mind Brand. Brand performance is monitored through means of questionnaire and the inferences are listed down in this slide to track the awareness, experience and usage of the brand
Slide 53: This slide shows Business Promotion Methods And Advertising Icon Slide
Slide 54: This slide presents Business Promotion Methods And Advertising Icon Slide
Slide 55: This slide is a Coffee Break image for a halt.
Slide 56: This slide forwards to Charts & Graphs.
Slide 57: This slide shows a Stacked Line with liner graph in terms of percentage and years for comparison of Product 01, Product 02, Product 03 etc.
Slide 58: This slide shows Stacked Line Chart. Add the product with percentage description.
Slide 59: This slide presents Clustered Column - Line. You can add the details and make use of it.
Slide 60: This slide shows a Area Chart for two product comparison.
Slide 61: This slide showcases Radar Chart. You can add the product the details.
Slide 62: This slide is titled Additional slides.
Slide 63: This slide contains Our Mission with text boxes.
Slide 64: This slide helps depict Our Team with text boxes
Slide 65: This slide helps show- About Our Company. The sub headings include- Creative Design, Customer Care, Expand Company.
Slide 66: This slide shows Our Goals for your company.
Slide 67: This slide shows Comparison of Positive Factors v/s Negative Factors with thumbsup and thumb down imagery.
Slide 68: This is a Financial Score slide to show financial aspects here.
Slide 69: This is a Quotes slide to convey message, beliefs etc.
Slide 70: This slide showcases a Puzzle with imagery.
Slide 71: This slide shows Target image with text boxes.
Slide 72: This is a Venn diagram image slide to show information, specifications etc.
Slide 73: This slide shows a Mind map for representing entities.
Slide 74: This slide displays a Bulb or idea image.
Slide 75: This is a Thank You image slide with Address, Email and Contact number.