Successful Brand Administration Branding CD V

Slide 1: This slide displays the title Successful Brand Administration.
Slide 2: This slide displays the title Agenda.
Slide 3: This slide exhibit table of content.
Slide 4: This slide exhibit table of content- Introduction.
Slide 5: This slide provides information regarding brand overview including details about aim of branding, characteristics of brand and its objectives.
Slide 6: This slide provides information regarding key elements that define brand personality.
Slide 7: This slide provides information regarding different kinds of branding in terms of personal, product, geographic, corporate.
Slide 8: This slide provides information regarding different brand characteristics such as disruptive, conscious, value, innovative, style, performance, etc.
Slide 9: This slide provides information regarding brand architecture that highlights structure of brands or house of brands.
Slide 10: This slide provides information regarding comparison of brand and product management, based on parameters.
Slide 11: This slide exhibit table of content- Building a Brand.
Slide 12: This slide provides information regarding impactful brand building strategy that includes essential elements.
Slide 13: This slide provides information regarding buyer’s persona which depicts detailed description about potential customer.
Slide 14: This slide provides information regarding brand canvas to showcase compelling brand story.
Slide 15: This slide provides information regarding checklist for key branding initiatives.
Slide 16: This slide exhibit table of content- Brand identity and positioning.
Slide 17: This slide provides information regarding key elements associated with brand identity.
Slide 18: This slide provides information regarding key brand positioning strategies.
Slide 19: This slide provides information regarding product positioning and messaging in order to depict the value delivered to customers through offerings rendered.
Slide 20: This slide provides information regarding key strategies for successful brand repositioning in terms of image, product, intangible and tangible repositioning.
Slide 21: This slide exhibit table of content- Brand Management.
Slide 22: This slide provides information regarding brand essence wheel that assists in defining a brand.
Slide 23: This slide provides information regarding building effective brand equity in order to grow business across main and new markets.
Slide 24: This slide provides information regarding criticality of strong brand equity in order to increase brand value through improved market share, brand resilience.
Slide 25: This slide provides information regarding various reasons for brand decay. It is a gradual process that leads to loss customer’s reputation and brand consistency.
Slide 26: This slide provides information regarding brand equity performance assessment dashboard.
Slide 27: This slide provides information regarding Aaker’s equity model that assess brand assets and liabilities that add/subtract value from product/service.
Slide 28: This slide provides information regarding Aaker’s equity model that assess brand assets and liabilities that add/subtract value from product/service.
Slide 29: This slide provides information regarding Keller’s or customer-based brand equity model that enable strong brand development.
Slide 30: This slide exhibit table of content- Brand Awareness.
Slide 31: This slide provides information regarding essential strategies to enhance brand awareness.
Slide 32: This slide provides information regarding brand awareness campaign plan for customer outreach.
Slide 33: This slide provides information regarding key metrics to track brand awareness.
Slide 34: This slide exhibit table of content- Brand Reputation.
Slide 35: This slide provides information regarding PESO model for brand reputation management.
Slide 36: This slide provides information regarding promotion plan to optimize overall brand’s reputation through initiatives.
Slide 37: This slide provides information regarding essential strategies to enhance brand reputation.
Slide 38: This slide provides information regarding effective brand management platforms.
Slide 39: This slide provides information regarding reputation management to monitor brand’s effectiveness.
Slide 40: This slide exhibit table of content- Brand Loyalty.
Slide 41: This slide provides information regarding various strategies to increase customer loyalty towards brand.
Slide 42: This slide provides information regarding statistics highlighting customer loyalty towards brand.
Slide 43: This slide provides information regarding customer reward system deployed by brand in order to increase brand loyalty.
Slide 44: This slide provides information brand loyalty tracking dashboard in order to monitor customer engagement.
Slide 45: This slide exhibit table of content- Brand Performance.
Slide 46: This slide provides information regarding product and content performance assessment for brand growth analysis.
Slide 47: This slide provides information regarding ways through which brand performance can be improved.
Slide 48: This slide provides information regarding monitoring dashboard to track brand performance through monitoring of session, new users, bounce rate, etc.
Slide 49: This slide exhibit table of content- Co-branding.
Slide 50: This slide provides information regarding various types of co-branding.
Slide 51: This slide provides information regarding various types of co-branding such as joint venture or composite, multiple sponsor.
Slide 52: This slide provides information regarding essential characteristics of co-branding.
Slide 53: This slide provides information regarding role of co-branding partner in enhancing brand marketing effectiveness.
Slide 54: This slide provides information regarding relevance of celebrity endorsement for brand growth.
Slide 55: This slide provides information regarding celebrity endorsement plan including components.
Slide 56: This slide provides information regarding collaboration with potential influencer for branding campaign.
Slide 57: This slide exhibit table of content- Rebranding
Slide 58: This slide provides information regarding various strategies for rebranding.
Slide 59: This slide provides information regarding rebranding activities tracking roadmap.
Slide 60: This slide provides information regarding rebranding performance tracking dashboard in order to track renewed brand.
Slide 61: This slide exhibit table of content- Brand Asset Valuation.
Slide 62: This slide provides information regarding brand asset valuation assess value of specific brand in terms of consumer’s perspective.
Slide 63: This slide provides information regarding brand asset valuator power grid to analyze overall brand health.
Slide 64: This slide exhibit table of content- Brand Management Team.
Slide 65: This slide provides information regarding key people associated with brand management team.
Slide 66: This slide provides information regarding role of brand manager by highlighting his/her responsibilities, key attributes and salary.
Slide 67: This slide exhibit table of content- Use Cases.
Slide 68: This slide provides information regarding case study highlighting brand awareness campaign including derails about campaign description, results, etc.
Slide 69: This slide provides information regarding case study showcasing logo rebranding for brand performance management.
Slide 70: This is the icons slide.
Slide 71: This slide presents title for additional slides.
Slide 72: This slide shows about your company, target audience and its client's values.
Slide 73: This slide presents your company's vision, mission and goals.
Slide 74: This slide shows details of team members like name, designation, etc.
Slide 75: This slide exhibits ideas generated.
Slide 76: This slide shows roadmap of company.
Slide 77: This slide shows puzzle for displaying elements of company.
Slide 78: This is thank you slide & contains contact details of company like office address, phone no., etc.