It seems like selecting the correct pricing structure is one of the hardest decisions that marketing and accounting departments have to make. Too little loses the product’s credibility, and too much, well, no consumer buys an overpriced product or service anyway.
Therefore, until you spend time and attention abundantly on your pricing process, there’s no way to position your products effectively in the domestic or international market.
With that established, we have shared how the pricing process works and attached our best PowerPoint templates that you can incorporate with just a click.
Let’s dive right in!
Understanding pricing process
Do you ever wonder why some companies increase their pricing substantially and get away with it?
Here’s the crux of it — they are very well-acquainted with every key input that comprises a pricing process.
By considering both internal and external factors like market trends, manufacturing worth, competition, and product capabilities, a definitive pricing process ensures you earn profit in exchange for your products and services.
Let’s find out the course of action that goes into the pricing process.
Steps involved in a pricing process
Although the process varies based on the company’s strategy, whether they seek differential, promotional, psychological, or product pricing, their key steps remain a staple. These steps help you take valuable pricing decisions that are directly proportional to the company’s profit and success. Here they are:
Step #1: Establish your pricing objective
Determine whether you’re looking to maximize the profit, increase sales volume, or meet the competition. It will help you set up clear financial goals for your company. So once your orientation is clear, you move on to the next step.
Step #2: Indulge in internal and external analysis
First of all, keep your sales team in the loop. Make sure they know about the set objective. Then collect data on market demands, demographics, product value, and your return on investment. Raise such related questions and do your due diligence.
Step #3: Assess your competition
Moving ahead, prepare a detailed report on your competitors’ profile, strengths, and weaknesses. It will help you see where you stand and if your current pricing is doing more harm than good.
Related read: Top 50 SWOT Analysis PowerPoint Templates Used by Professionals Worldwide
Step #4: Stick with one strategy
Cost, demand, or competition, whatever objective you establish, make sure you focus on one game plan. For instance, if you want to cover your manufacturing costs, increase profit margins, choose the product pricing strategy, and map out its process accordingly.
Step #5: Pick the final pricing
Once you have gone through each step carefully, you know your product’s worth, market share of the competition, etc. You’re ready to engage in the product price calculation.
Top 10 pricing process templates to download and employ
When you’re determining the value of exchange for your services, ambiguity can prove to be dire. You should ascertain and then combine your business and financial strategy at once. So to help you create an apt pricing process for your business, we have added our readily available and content-specific PowerPoint templates below. Take your pick now.
Template 1
Constructing and executing a pricing strategy can be testing. Therefore, we present you with this PPT template designed explicitly to make your task easy and efficient. So without further ado, click the download link!
Download Pricing Strategies Cost Plus Pricing PowerPoint Presentation Slides
Template 2
This pricing process PowerPoint template is just the right choice to incorporate innovation and efficient management in the organization. It helps you cover all the bases carefully. So go ahead and download the template now!
Download Pricing Process With Innovation And Management PowerPoint Slides
Template 3
Showcase the steps for a successful implementation of the process by taking the aid of this PowerPoint template. Graphical representations capture the essence of the process effectively. So employ this template to put your information in an attractive yet informative layout.
Download Pricing Process With Preperiod Planning Assessment PowerPoint Slides
Template 4
This PowerPoint template allows you to set consumer behavior-centric prices for your products. Go through critical elements of the value-based pricing process with the assistance of this PPT template. Click the download link to get going!
Download Value Based Pricing Process PowerPoint Presentation Slides
Template 5
This template proves to be an essential source to understand the interlink between pricing and growth. Explain your company’s process towards achieving pricing growth by utilizing this invigorating PPT template.
Download Pricing Growth Process PowerPoint Presentation Slides
Template 6
Pick this template to highlight the core components of pricing management in an organized manner. This template will help you gather and consolidate data systematically. So go ahead and download the template now!
Download 4 Core Pricing Process Management PowerPoint Presentation Slides
Template 7
With the help of this template, you can illustrate the process framework with proper metrics and structure. The template informs you about every factor such as pricing structure, monitor reaction, strategy, and execution clearly and concisely.
Download Pricing Process Framework With Metrics And Structure PowerPoint Slides
Template 8
Laying down pricing can be challenging for an organization. Therefore, we have curated this PowerPoint template to make your task easy and streamlined. Without waiting any further, click the download link below!
Download Setting Price Process PowerPoint Presentation Slides
Template 9
This is another template to assist you in achieving the company’s objective of gaining high market shares. Take your step towards maximizing the profit of your organization by incorporating this well-researched PPT template. Download this completely customizable template and create a winning presentation.
Download Pricing Process To Gain Market Share PowerPoint Slides
Template 10
This is yet another template that allows you to imbibe the five stages involved in the process effectively. Elaborate on the process in an attractive yet informative way with the help of this template. Additionally, its editable format allows you to add or alter the text according to your needs.
Download 5 Stage Involved In Pricing Process Strategy PowerPoint Slides
If not executed carefully, your pricing process may just go haywire and wreak havoc on your financial planning. Therefore, you’ll need these templates to make sure you include every component effectively. So go ahead and download them now!
P.S: To leverage marketing environment analysis in your pricing operations, check out our top templates in this blog!