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Business development and marketing go hand in hand, but without a doubt, they both play a crucial role in the growth of B2B firms. Both contribute principally to the progress of a B2B business if you know how to leverage their strengths. This blog will walk you through the strategic plan for marketing and business development that will help entrepreneurs to take their businesses to soaring heights.
If you run a business, you would probably know the importance of a business development plan. It is a plan every business firm creates, but the ultimate focus is on the growth and ways to achieve it. In short, a long and sustainable plan created with the sole motive of business advancement.
But every business needs a marketing plan too. Doesn’t matter if you have a small business, or your company owns 1000 employees, only a perfect marketing plan is going to drive your sales and will drive the revenue required to stay in the business for the long term.
But since business leaders lack the understanding between the two, these two functions often compete for resources. In order to make your lives easier, we are introducing professionally curated PowerPoint slides for the Strategic Plan of marketing and business development.
Visualize your business development strategies with help of these powerful slides and stimulate your corporate growth. With these visually appealing and content-rich slides, you can convey your plans to your audience in an effective and much more impressive way. Download them now to create an unbeatable plan for your marketing and business development.
Template 1
Your organization's success or failure depends upon your business development plan. Just like you create a normal business plan when you start your venture, a business development plan helps you devise strategies for its growth. This template can be used as an introductory slide to your presentation for the strategic plan for marketing and business development.
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Template 2
This slide will arm you to acquaint your audience with your business in a visually appealing format. You can utilize this customizable PowerPoint slide to give a brief overview of your business. This Business Overview PPT template sheds light on the sections covered in this deck.
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Template 3
Providing an executive summary of your business has now become easy, thanks to this editable company introduction PowerPoint slide. Having access to this template you can highlight your company’s background, vision, and mission in a clear and concise format.
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Template 4
The above-shown PowerPoint template can be used to provide your company’s financial projections. There are multiple graphs in this PPT slide that gives an overview of major financial highlights covering the firm’s revenue, net profit, gross profit, and earnings per share.
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Template 5
Showcase your core business competencies that give you an advantage over your competitors. Taking the assistance of this readily-available PPT template you can impel your viewers how you are better than your competitors. Not only you will be able to win clients, but will also be able to retain them for long-term by incorporating this PPT template.
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Template 6
The below-shown PowerPoint template will help you evaluate the internal and external conditions having an impact on the working of your business. One can easily showcase the organization’s revenue for the future, by product, or by geography by grabbing this editable PPT slide.
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Template 7
The slide will help you throw some light on the revenue earned from different products over the span of multiple years. Analyzing the performance of a product has now become a cakewalk, thanks to this customizable revenue by product PowerPoint template. The bar graph used in this slide can help you evaluate their yearly performance.
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Template 8
The previous branding strategies PowerPoint template will help you focus more on the brand value of your product in the market. Creating an image of the brand in the minds of the customers is more important than launching the product. This slide will aid you in planning all those steps you need to undergo before actually launching the product.
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Template 9
This is an introductory slide to the new marketing strategies using which you can analyze the overall performance of the plans and strategies formulated. It includes various sections such as buyer persona, customer journey and value propositions, new market segments, communication channels and other important elements.
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Template 10
This can be the best template to use if you want to elucidate your customer’s journey and the phases he goes through before making the final purchase decision. Acquaint your viewers how all the five stages: awareness, consideration, purchase, service, and loyalty lead to building a long-term relationship with the customers.
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Template 11
Our New Segmentation Strategy PowerPoint template will help you segment and focus on the target market very efficiently. Formulate an effective segmentation strategy for your organization taking the assistance of this professionally-curated segmentation PowerPoint slide. Mention the various customer segments in this slide and devise plans accordingly.
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Template 12
In order to present your communication strategy, you must have access to a tool using which you can easily talk about the communication channels you are going to adopt and this PowerPoint template is one such tool. Depict the channels along with their key features and the cost it would take to choose a particular communication channel and decide the best medium you are going to adopt.
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Template 13
The above-shown market insight PowerPoint template will help you have a better understanding of your competitors and the trends going on. This includes various sections covering the industry trends, SWOT analysis, defining the target market, competitive analysis, etc.
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Template 14Â
Every company has some strengths and weaknesses and one can better focus on improving those by presenting them in front of their stakeholders using this pre-designed SWOT analysis PowerPoint template. The slide gives you a lot of space to jot down your organizations’ strengths, weaknesses, opportunities, and threats. Formulate plans to overcome the threats and take advantage of the existing opportunities by grabbing this PowerPoint template.
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Template 15Â
Defining your target market and explaining it using a pen and paper can be a tedious task, which is why we have come up with this pre-designed target market PowerPoint slide. Showcase your total addressable market (TAM), served available market (SAM), and target market by employing this slide. By doing so you will be able to better reach the targeted customers with sales and marketing efforts.
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Template 16Â
Elucidate your Business Development Strategies and acquire new clients without any hassle just by employing these ready-made PowerPoint slides. This is an introductory slide to the growth strategies that will help you introduce your audience to the techniques you are going to adopt to accomplish your organizational goals in the best possible manner.
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Template 17
Identifying leads is of utmost importance in today’s time as all businesses are dependent on lead generation and this template can help you in doing so. The marketing team can download this template in order to have an idea of how many leads they need to generate to achieve the goals. Along with the platforms of generating leads this slide gives you space to jot down the features and platform outreach.
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Template 18
Every firm’s goal is to retain the customers for the long run and this can be done if the customer is completely satisfied with the product and service. In order to satisfy the customers and win their hearts, there must be a plan in place to bring more positive interactions with them and our New customer engagement strategy PowerPoint template can help you in formulating such plans. It aids you in analyzing the customer interaction history via multiple platforms. Also, by downloading this template one can easily measure their effectiveness and rate of engagement.
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Template 19
This is an introductory slide to the training schedule and the budget it would cost to train the employees. It includes slides using which you can talk about the training required for developing marketing strategies, training schedule, and the overall training budget.
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Template 20
There comes a time when a businessman has to take the risk in order to succeed. This template will help you make your audience aware of the Risks associated with Marketing. By having prior knowledge of all the associated risks one can be better prepare the mitigation strategies. Use this template to discuss the various kinds of risks associated with launching a product and their magnitude.
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Template 21
The below-shown customizable PowerPoint slide elucidates the quarterly budget allocated for various marketing activities. Downloading upon this template you can allocate a budget for national and local marketing. Additionally, one can calculate the total expenditure incurred on social media and other online platforms to advertise the product.
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Template 22
Conduct a comparative analysis between the historical and the forecasted sales using the line graph shown in the PowerPoint template. Utilizing this template, to evaluate the margin by which the new marketing plan will boost the company’s sales.
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Template 23
Having an edge over this editable template you will have a clear idea of where your leads are coming from. Additionally, evaluating the profits made from each such lead and platform can be easily calculated. The pie chart and the bar graph shown in the template can be modified as per your company’s data. You can download this Business development slide and prevent your organization from getting into future losses.
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Incorporate this amazingly-designed strategic plan for marketing and business development PowerPoint deck and devise strategies for your business growth and development.
