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The single biggest problem in communication is the illusion that it has taken place.
- George Bernard Shaw
Where, physically, does communication take place? Is it in the sound waves that carry our voice? Is it in your brain that gets the idea or the voice box that verbalizes it?
If you have been caught up in this hattrick of questions and are wondering about the answers…well, shift gears now!
Communication, actually, happens at the level of your listener. It is their state of mind or the personality traits they carry that actually complete the ‘circuit of communication’.
More than your credentials or the audience profile, what is critical to communication is that your listener is ready to take. As an evolved presenter communicator, your sole aim has to be to give your full, wholesome self to any presentation you give.
Just being open is the first step. Here’s an illustration to explain this.
Dharmesh Shah, co-founder and Chief Technology Officer (CTO) of HubSpot, once published an article on his wiki page entitled “Ask Dharmesh Anything.” The article’s purpose was to encourage communication between the CTO, management, and the rest of the workforce, and it did achieve results. The question-based culture within the company meant the collective knowledge quotient of the office increased.
With this in mind, we bring to you a complete communication playbook PowerPoint deck to make your presentation the go-to guide for business communication. Each slide within the presentation is 100% editable and content-ready.
Remember, only what the audience gets or takes is relevant; what you say and the major part of your knowledge that did not reach your audience is immaterial. It might pinch a bit, but this is the hard reality of communication, a field that has been researched to the depth of the ocean. Let’s dive right into our presentation that will bring novelty and help you crack the code to your listeners’ learning button.
Slide 1: The Title - What Are We Here For?
This communication playbook PPT set is designed to attract the audience's attention with an inspired purple-orange color palette. You only need to add your organization's name to start a wonderful journey.
Slide 2: The Purpose of Communication Playbook - Why Are We Here?
Use this slide to demonstrate keys areas you will cover, and emphasize the importance of this playbook in improving communication skills. We have listed some benefits; you may add other purposes, specific to your audience’s needs.
Slide 3: Table of Contents - What Belongs Where?
The playbook has been divided into three separate parts, namely “How it can help your organization,”; Types of Corporate Communication,” and “Establishing new workflows.” This systematic approach to communication strategy is crucial to making the information bite-sized and easier to internalize.
Slide 4: Part 1 - How this can help your organization
This slide introduces the first part of the playbook. It is the cover page for the next three slides that give the playbook’s overview, the definition of corporate communication, and developing its strategy.
Slide 5: Part 2 - Types of Corporate Communications
This is the cover page to introduce the first subsection of Part 2, Types of Corporate Communication, which are presented in the slides that follow. The types studied are public relations, internal communication, stakeholder communication, and crisis communication.
Slide 6: Part 1 of 2 - Public Relations
This slide introduces public relations to the audience, with an elaborate discussion based on the slides that follow. This includes overview, key tools, and models. These four slides will allow the audience to understand the ins and outs of PR.
Slide 7: Part 2 of 2 - Internal Communications
These four slides are a crash course in internal communication. Discuss the impact of good internal communication on the company, tools used to implement it, such as the intranet and emails, and a sample model for corporations.
Slide 8: Part 3 of 2 - Stakeholder Communications
Detail the implementation of better stakeholder communications through automated emails, virtual meetings, and more. What it is, why it is necessary, and how to improve it are part of the three slides that follow.
Slide 9: Part 4 of 2 - Using Communication to Handle a Crisis
Clear communication during a crisis can save jobs and lives. Introduce crisis communication and its implementation to create awareness on crisis management protocols and learn to communicate in a responsible manner during difficult times.
Slide 10: Part 3 - Establishing Changed Workflow with New Communication Strategy
It showcases how to establish a successful communication flow, includes a checklist before implementing strategy, and how to measure if a piece of communication has been a success. Here, we assign one topic to one slide.
Slide 11: The Icon Slide
During customization, you might need icons to categorize information. We have put together this slide with icons in the purple-orange scheme of the PPT set to help you save time.
Slide 12: Additional Slides
Processes, graphs, notes. We have everything you need to add more relevant information to your playbook. The nine slides that follow contain a bar graph, a mind map, roadmap, puzzle, and more.
There is enough information online to confuse anyone on how to implement better communication within the organization. This PPT design solves that by providing you with a concise plan to explain and improve communication at every level. This template bundle is the right tool to detail the dimensions of corporate communication.
Download now and get access.
P.S: Do you wish to provide your employees with an elaborate manual of procedures, methodologies, and roles? Check out this blog and access the operations playbook template.
Download the free Communication Playbook PDF.
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