Email marketing has been around forever, and it is here to stay. However, it is an effective email marketing mails that covert one-time buyer into loyal happy customers. It can be tedious for a client to maintain the pace of keeping the pipeline full every week to send out the mails.
This is where you enter. You do not just help your client build a list but suggest a solution to free them from their frustration in increasing brand visibility and generating more leads. With a ready-to-use email campaign proposal, you can recommend your client in various ways through which he can persuade customers to buy products.
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11 Must-Have Email Campaign Proposal Slides:
- Cover Letter for E-Mail Campaign Proposal:
A cover letter lets you introduce yourself to your clients. Give a brief about your achievements in the cover letter. Talk about how you are unique and specialized in the industry. Give them reasons to choose you over your competitors. Tell you are a goal-oriented company and you work towards helping companies attain their targets and grow their business. Keep your cover letter short and precise. This cover letter already has content to suit your needs. However, you can tweak it as per your requirement.
- Proposal Context for E-Mail Campaign Proposal:
There are already so many doubts and queries going on in the client’s head. Take the cue and pick up the conversation from that. Discuss the client’s problems. How they have been implementing email marketing so far? What are the loopholes? How are they missing out on the customers? And what suggestions should be made to overcome these problems? For instance, we have given a few basic problems and solutions in the slide. Change the content in the slide according to the client’s needs.
- Our Services for E-Mail Campaign Proposal:
Offer your best solutions to the client for E-Mail campaign marketing such as social media management, PPC management, social media advertisement, web designing, search engine optimization, and more to cater to the client’s needs. Explain how these services can improve their brand visibility among customers, attract more leads and generate revenue for a business. Whether they want to make changes to the existing email campaign or want to start from scratch. Recommend the best option to meet the client’s requirements through this slide.
- Action Plan for E-Mail Campaign Proposal:
Set a time frame for each marketing phase. Simplify the complex steps and layout an action plan to let your client know which step will be implemented and when. This will keep your client informed about the major milestones and achievements.
- Your Investment for E-Mail Campaign Proposal:
Showcase the cost breakdown for your email marketing services. Use the slide above to mention the price of each task involved in the email campaign marketing.
- About Us for E-Mail Campaign Proposal:
Use the opportunity to showcase your experience and expertise. Not only this, you can give a brief on company history and its background. Talk about your company’s goals and values. State how you are the only leader in this industry. Do not go overboard.
- Case Study for E-Mail Campaign Proposal:
Case studies are perfect examples to put forward the work. Throw light on some of your previous successful projects. Describe the project, process, timeframe and results also such as ROI, customer engagement, list size, etc.
- Our Team:
Introduce the people who make it possible to achieve the desired results. It is the team members that work in sync and coordinate to accomplish goals and targets. Mention their names, designations, strengths, projects, and more.
- Client Testimonials:
Add a few client testimonials slides so that your client knows some of your major clients and what they have to say about you. Having a client testimonial slide leaves a positive impact on the client and they can make a quick decision based on the direct feedback from the client.
- Next Step:
Once the proposal is clear and understood by both parties, you can take the next step to sign the contract.
- Terms and Condition:
Present the contract with clearly mentioned terms and conditions related to the project. Both parties must thoroughly read the contract to avoid any confusion. Sign the contract and resume the project.
Download Professionally Designed Email Campaign Proposal Templates
Grab this professionally designed E-mail campaign proposal with relevant slides and information that show you understand the concerns of a client and are ready to provide them with a handful of best solutions.
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