Businesses wanting to expand their user base beyond the local market have to embrace digital marketing, as the customer is already there. Today’s netizens, which basically means everyone with purchasing power, have accepted online scouting and purchasing as reliable alternatives to offline shopping.

 

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Evidence of this comes from what people are searching online. According to reports, the number of users including a “Near Me” suffix in a Google search has increased by over 500% in the last five years. Even to emerge as a winner amid local competition, you need to continuously influence your audience and keep reminding them what a great service provider you are. This has been possible with the positive reinforcement of good reviews that businesses receive in return for the shopping experience they offer. Research also shows that 73% of customers will trust a business with positive online reviews. Social media marketing, video marketing, and a strong website experience are other ways to win over an online audience.

 

The trend is clear, then. Drawing up an excellent digital marketing strategy is the the first thing businesses have to execute. 

 

But having a static strategy will again become invalid in a matter of days. For this, you need to set up a digital marketing dashboard. This tool helps you track growth metrics that matter and when linked to a real-time software, you can even closely monitor the business dynamics. A digital marketing dashboard will ensure that your business is relevant, engaging, and well-performing.

 

With this aim, SlideTeam has curated a list of ten best digital marketing dashboard templates to do the job for you. 

 

Analyze and compare parameters like engagement rates, traffic sessions, revenue, and lead generation with our expert-designed, 100% editable and customizable digital marketing dashboard templates. Use these content-ready digital marketing dashboard templates to prepare reports that help your marketing team and other stakeholders trace the trajectory of your online business. Download now. 

 

Template 1: Digital Marketing KPI Dashboard Snapshot With Engagement Rate

 

Here’s a classic example of a digital marketing KPI Dashboard template that lets you track the level of engagement that audiences show toward your business products and other services. Track how audiences interact with your touch points ,such as websites, social media, and other channels. Track engagement rate via parameters depicted in this dashboard design, such as total visits, Costs Per Click, total impressions, etc. At the same time, use the Excel-linked bar graphs to track revenue, identify sales trends, and highlight YouTube website referral channels. The information can be depicted in static form or this dashboard linked to a real-time software to track these metrics.

 

Digital Marketing KPI Dashboard with Engagement Rate

 

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Template 2: Digital Marketing Conversions Traffic Sessions Measurement Dashboard

 

Use this digital marketing dashboard template to track and report traffic sessions coming from user sites and browsers. You can also report traffic from social media channels like Facebook, Twitter, LikedIN,etc. The number of conversions, sessions, downloads, and comments received can also be vividly reported in this PPT Design to point out how the audience perceives your brand. 

 

Digital Marketing Conversions Traffic Sessions Measurement Dashboard

 

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Template 3: Digital Marketing Dashboard With Lead Source Channel

 

Track lead collection and record their sources with this digital marketing dashboard template. Distinguish between trial and non-trial leads and maintain a record of leads day-wise and monthly. You can also lead generation from channels like webinars, blogs, subscriptions, etc. Finally, calculate and demonstrate percentage metrics of key metrics, and share the range of trial leads based on their quality and region. Keep tabs on traffic using this multi-purpose dashboard template that is received over websites and other social channels. Without any ado, download it now!

 

Digital Marketing Dashboard with Lead Source Channel

 

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Template 4: Digital Marketing Dashboard With Revenue by Channel

 

Edit this digital marketing dashboard template to track revenue generated. Specify revenue amassed via websites, social channels etc and share the details of website referral revenue i.e. profit made via premium, enterprise, trial,or starter subscriptions. You can share the individual contribution based on regions and quarters using bar graphs and pie charts, Lastly notify your stakeholders and team members on parameters, such as visits, CPSCS, engagement rates, and impressions received. Download now. 

 

Digital Marketing Dashboard with Revenue by Channel

 

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Template 5: Digital Marketing KPI Dashboard To Measure Business Development

 

Keep track of how your business advances through stages as it adopts digital marketing using this editable KPI dashboard. Share the percentage of lead breakdown into trials anon-trials. Next, showcase the capture of leads which can be via web content, blogs, subscriptions, etc. You can also specify their region-wise division. Tally the daily and monthly number of leads. With this PPT Dashboard, you can also showcase the monthly stats of google analytics web traffic Lastly, showcase key conversion metrics, quality-wise division of trails and the social engagement that your brand received. Track all these essential parameters with our all-in-one KPI dashboard template. Download now.

 

Digital marketing KPI dashboard to measure business development

 

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Template 6: Digital Marketing Dashboard Indicating Lead Source Techniques

 

Keep tabs on lead acquisition and document their sources while evaluating methods of acquiring them using this digital marketing dashboard template. Differentiate between trial and non-trial leads and analyze how your social and web channels capture this data. Additionally, categorize lead generation across webinars, blogs, subscriptions, etc. Compute and present percentage metrics for important indicators, and showcase the distribution of trial leads according to their quality and geographical area. Get it now.

 

Digital Marketing Dashboard indicating Lead Source Techniques

 

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Template 7:Digital Marketing Dashboard for E-Commerce Website

 

Monitor how your e-commerce website is faring on the digital front with this dashboard design. Track digital marketing and sales expense graphically, by showcasing money spent in advertising and actual sales made. Report the product-wise success and the country-wise profit made with distinguished charts and diagrams as shown. You can also track the efficiency of your e-commerce website in terms of loading and response time while keeping a close check on business parameters like product page visits, completion rate, new customers, returning customers, revenue, etc and report their status for crucial work dates of your business. Download now.

 

Digital Marketing Dashboard for E-Commerce Website

 

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Template 8: Digital Marketing Dashboard for Attracting Customers

 

Maintain this fully editable digital marketing dashboard template to track metrics that will help you acquire, retain, and win over customers. Keep tabs on lead statistics and track metrics like lead generation rate, lead generation by program, and their key conversion rates. You can also monitor web traffic from google analytics and present the data in the dedicated space provided in this presentation template. Download now. 

 

Digital Marketing Dashboard for Attracting Customers

 

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Template 9: Business Digital Marketing Campaign Measurement Dashboard

 

Showcase the effectiveness of your market campaigns by reporting website visits over the last 14 days. Use a color coded bar graph to present the stats of audience visits contributed by campaigns run, such as affiliate campaigns, e-book promotion, testing campaigns, on-site promotions, stc. Report the total activity and engagement recorded over time. You can point out major achievements, and rate your campaigns’ success as well. You can plug data from a relevant software and test the productivity of campaigns individually; comparing and contrasting is also possible. Download now. 

 

Business Digital Marketing Campaign Measurement Dashboard

 

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Template 10: Digital Marketing Campaign and Performance Dashboard

 

Measure success achieved by the incorporation of digital marketing to promote your business. Track visitors, traffic sources, revenue, and Cost Per Lead by contrasting campaigns at once. Track the efficacy of sales funnels using this multi-tasking dashboard design and observe the trends in traffic and revenue as a result. Download this contact ready PPT Dashboard now. 

 

Digital Marketing Campaign and Performance Dashboard

 

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MONITORING IS KEY

 

Download content-ready digital marketing dashboard templates and monitor parameters that help your business reach and impact potential audiences in ways that matter.

 

PS: Explore this blog on Ansoff matrix templates designed to present your business topography and evaluate growth opportunities.